1) Job Purpose:Write the purpose for which the job exists (in 2-3 lines)(Max 1325 Characters)

. To support Bandha & GP Coal mines business in MP & Chhattisgarh by establish a strong Media Relation in at Singrauli and Raigarh and enhance the organization's reputation by creating, editing and pitching content to the different Media and communications channels.

. To initiate, manage and deliver a corporate communications strategy to develop the organizations reputation, brand and relationships, ensuring organization have a clear identity and high levels of goodwill and understanding amongst the various stakeholder groups.

. Develops and implements strategic plans for the Corporate Communication department to facilitate the achievement of the Organization's vision.

. Supervises the research, development and implementation of a Communication strategy, standards and practices organizational-wide that elicit as well as promote the ethos of the organization.

. Analyses stakeholder research findings as part of developing a compelling vision for the Corporate Communications Department & proactively cultivates relationships with key media stakeholders of Jharkhand and Chhattisgarh to promote the work and reputation of the Organization.

4) Key Result Areas:Writethe key results expected from the job and the supporting actions for each of these key result areas (For majority of jobs typically there could be 4- 7 key result areas)- Maximum 10 KRAs can be updated

Media Relations in Bandha ( Singrauli/ Bhopal/Jabalpur )

(Build and Maintain an excellent Media relation to support company's operations in the State)

1. Regular interaction with key Media person at Local & State level media in Singrauli, Bhopal & Jabalpur

2. Regular Media Visit to Various Coal mines in MP & CG

3. Positioning the media story for each mines location.

4. Regular Interaction with CSR/Sustainability Team and Unit head to identify the opportunities for Media story.

5. Prevent the publication / telecast of negative news having adverse impact on Company / Project.

6. Ensure coverage of all company events and positive news through print & electronic media on regular basis.

7. Mitigate the risk on negative news article.

8. To following up with Media persons on regular basis.

Media Relations in Chhattisgarh:

(Build and Maintain an excellent Media relation to support company's operations in the State)

1. Regular interaction with key Media person at State level media in Raipur & local media at Raigarh. .

2. Regular Media Visit to GP Coal mines.

3. Regular Media Visit to Raigarh.

4. Positioning the media story for GP mines.

5. Regular Interaction with CSR/Sustainability Team and Unit head to identify the opportunities for Media story.

6. Prevent publication / telecast of negative news having adverse impact on Company / Project.

7. Ensure coverage of all company events and positive news through print & electronic media on regular basis.

8. Mitigate the risk on negative news article

Insertion of News Article and Image building

1. Interact with Editors/Bureau Chief/Correspondent regularly to create a company friendly atmosphere and image building through their respective newspapers / TV Channels

2. Ensure maximum visibility in media to support our CSR and Sustainability work done in project areas.