Territory Sales Executive

Roles:

• Execute sales and business development activities within the assigned territory.
• Develop relationships with dealers, retailers, distributors, and farmers.
• Promote company products and increase product awareness in the market.
• Identify new business opportunities and support territory expansion.
• Conduct regular field visits and monitor market activities.
• Support sales promotions and farmer engagement activities.

Responsibilities:

• Achieve assigned sales targets within the designated territory.
• Visit dealers, retailers, and farmers regularly to generate orders and develop business.
• Promote and demonstrate company products to customers and farmers.
• Identify new dealers, retailers, and potential customers.
• Conduct farmer meetings, field demonstrations, crop visits, and promotional activities.
• Collect customer feedback and market intelligence.
• Monitor competitor activities and report market developments.
• Ensure product availability and proper stock movement.
• Follow up with dealers and retailers regarding orders and payments.
• Provide basic product-related technical guidance to farmers.
• Maintain daily field visit records and submit sales reports.
• Coordinate with the Territory Sales Manager for sales and market activities.

Preferred candidate profile

• Bachelors degree in Agriculture, Agribusiness, or a related field.
• 1–4 years of experience in field sales, preferably in the agriculture/seed industry.
• Freshers with relevant agricultural knowledge and strong interest in sales may also be considered.
• Basic understanding of crops, agricultural practices, and agri-input products.
• Good communication and interpersonal skills.
• Customer-oriented approach with the ability to build relationships with dealers, retailers, and farmers.
• Willingness to travel extensively within the assigned territory.
• Ability to work independently and achieve assigned sales targets.
• Basic knowledge of MS Office and reporting.
• Candidates with experience in seed/agri-input sales will be preferred.