Telemarketing Head

Job Purpose

To head and oversee telemarketing operations for an assigned zone, ensuring consistent lead conversion, high-quality customer engagement, operational excellence, and alignment with zonal sales objectives. The role is responsible for managing Telemarketing Managers / Team Lead Managers, driving zone-level performance, enforcing process discipline, optimizing manpower, and delivering predictable site visit and conversion outcomes across all projects within the zone.

Key Responsibilities

• Own telemarketing performance for assigned zone (city/region)
• Translate central strategy into zone-level execution
• Allocate targets based on inventory, demand & marketing inflow
• Track Day to day Booking data
• Identify gaps and process fixation with minimal TAT
• Coordinate closely with Zonal Sales Heads & Site Teams
• Monitor daily calls, connects, visits & closures support
• Ensure pitch accuracy, daily hygiene & compliance
• Call audits
• Handle zone-level customer & sales escalations
• Cancellation Final Retention calls and feedback for booked cancelled customers
• Share market intelligence & competitor insights (only internal purpose) with central head
• Optimise manpower productivity & cost efficiency zone-wise (P&L)
• Reports To: Overall Head Telemarketing
• Direct Reports: Telemarketing Managers / Assistant Managers