Technical Sales & Coating Solutions Engineer

Technical Sales & Coating Solutions Engineer

Location: Mumbai
Experience: 4-8 Years
Industry: Industrial Coatings / Protective Coatings / Corrosion Protection / Waterproofing / Industrial Maintenance

About the Role

We are looking for a technically qualified and commercially oriented Technical Sales & Coating Solutions Engineer who can understand customer problems, recommend the appropriate coating system, prepare technically and commercially sound quotations, and independently follow up with customers until the order is received.

The candidate will be responsible for developing coating solutions for industrial applications and converting technical enquiries into successful orders.

Key Responsibilities

1. Understand Customer Requirements

• Receive and analyse customer enquiries and technical requirements.
• Understand the substrate, service conditions and operating environment.
• Identify the customer's actual problem, such as:
• Corrosion
• Erosion
• Chemical attack
• Abrasion
• Leakage
• Waterproofing
• Temperature-related deterioration
• Equipment/structure protection
• Visit customer sites when required to assess the condition and requirements.
• Collect relevant photographs, dimensions, drawings, operating conditions and other technical information.

2. Coating Selection & Technical Solution

• Select the most appropriate coating/product/system based on the application.
• Evaluate substrate condition, chemical exposure, temperature, mechanical loading and service environment.
• Prepare recommended coating systems and application methodologies.
• Calculate approximate material quantities and coverage.
• Recommend surface preparation and application procedures.
• Consult with senior technical/product specialists where required.
• Prepare technical proposals and product recommendations for customers.

3. Quotation Preparation

• Prepare accurate technical and commercial quotations.
• Calculate:
• Material requirements
• Application quantities
• Manpower
• Surface preparation
• Equipment
• Transportation
• Site expenses
• Other project-related costs
• Coordinate with management for pricing and commercial approvals.
• Ensure quotations are technically correct and commercially viable.

4. Technical Submissions

Prepare and coordinate:

• Technical proposals
• Product datasheets
• Method statements
• Application procedures
• Technical comparisons
• BOQs
• Material calculations
• Project references/case studies
• Inspection and testing requirements
• Warranty/technical documentation where applicable

5. Customer Follow-Up & Order Conversion

• Maintain regular follow-up on all quotations submitted.
• Understand customer objections and requirements.
• Coordinate technical clarifications.
• Negotiate commercially within approved limits.
• Follow up for technical approval, vendor registration and purchase order.
• Maintain an updated enquiry and quotation pipeline.
• Ensure no enquiry is lost due to lack of follow-up.
• Develop long-term relationships with customers, consultants, contractors and industrial end users.

6. Site Trials & Demonstrations

• Coordinate product demonstrations and trial applications.
• Attend important technical trials.
• Explain application procedures to customers and contractors.
• Record trial results and obtain customer feedback.
• Convert successful trials into commercial orders.

7. Coordination With Internal Teams

Once an order is received:

• Conduct proper handover to the Project Execution team.
• Communicate customer requirements, approved coating system and commercial scope.
• Provide all technical documents and commitments made to the customer.
• Support the execution team during initial project mobilisation when required.

Candidate Profile

• B.E./B.Tech./Diploma in Chemical, Mechanical, Civil or related engineering discipline.
• 48 years of experience in industrial coatings, protective coatings, corrosion protection, waterproofing, industrial chemicals, construction chemicals or related technical sales.
• Strong understanding of industrial coating systems and applications.
• Ability to understand technical problems and recommend practical solutions.
• Experience in preparing technical and commercial quotations.
• Good understanding of BOQ, material consumption and project costing.
• Excellent customer communication and follow-up skills.
• Good command of MS Excel, Word and PowerPoint.
• Ability to prepare professional technical proposals and presentations.
• Willingness to travel for customer meetings and site visits.

What We Are Looking For

We are looking for a person who can independently manage the complete cycle:

Customer Enquiry

Understand the Problem

Site Visit / Technical Assessment

Select Correct Coating System

Material & Cost Calculation

Quotation

Technical Proposal / Trial

Customer Follow-Up

Negotiation & Technical Clarification

Purchase Order

The candidate should have both technical knowledge and sales ownership.

We do not want someone who simply sends quotations and waits for customers to respond. The person should actively pursue opportunities, understand why an order is pending, resolve technical/commercial objections and drive the enquiry towards closure.

Key Performance Indicators

• Number and quality of new enquiries generated
• Quotation conversion rate
• Order value achieved
• Gross margin maintained
• Customer follow-up discipline
• Number of technical trials converted into orders
• New customers developed
• Repeat orders generated
• Accuracy of coating selection and material calculations
• Customer satisfaction

Ideal Candidate

The ideal candidate would be someone who can confidently sit across the table from a plant head, maintenance manager, consultant or purchase manager, understand their problem, recommend a technically sound solution, explain why the solution is appropriate, submit the quotation and ultimately win the order.