Technical Content Writer

Responsibilities

• Create high-quality, engaging, and technically accurate content for websites, blogs, landing pages, case studies, whitepapers, social media, email campaigns, and other marketing materials.
• Research technology trends, industry developments, competitor activities, and global IT market trends to develop relevant content strategies.
• Write SEO-optimized content to improve search rankings, website traffic, and lead generation.
• Develop content on IT services, SaaS, cybersecurity, cloud computing, managed services, and digital transformation topics.
• Edit, proofread, and optimize content to ensure accuracy, consistency, readability, and adherence to brand guidelines.
• Create content for social media creatives, including posters, banners, brochures, presentations, and infographics in collaboration with the design team.
• Write captions, taglines, campaign messages, and promotional copy for digital marketing campaigns.
• Collaborate with cross-functional teams to gather information and support business and marketing initiatives.
• Monitor content performance and suggest improvements based on analytics and engagement metrics.
• Stay updated with technology trends, content marketing practices, AI tools, and digital marketing strategies.

Requirements

• Bachelor s degree in English, Journalism, Marketing, Communications, or a related field.
• 2-3 years of experience in Technical Content Writing, SEO Content Writing, or Digital Content Marketing.
• Strong understanding of IT services, SaaS, cybersecurity, cloud computing, and emerging technologies.
• Awareness of global IT markets and evolving technology landscapes.
• Excellent written and verbal communication skills with strong attention to detail.
• Strong knowledge of SEO, keyword research, and content performance metrics.
• Familiarity with CMS platforms, AI writing tools, and digital marketing tools.
• Ability to simplify complex technical concepts into engaging content for different audiences.
• Strong research, analytical, and organizational skills.
• Ability to work independently and collaborate with cross-functional teams.