Strategic Alliance Manager

• Strategic Outreach: Identify and build long-term relationships with schools, colleges, coaching institutes, and language academies within target catchment areas to strengthen regional presence.
• Partnership Activation: Activate and nurture key institutional accounts through well-defined engagement plans and continuous follow-through.
• Account Planning: Maintain a structured pipeline of institutional partners, mapping their academic calendars to ensure timely and relevant engagement activities.

• Outreach Initiatives: Plan, coordinate, and execute a range of student outreach initiatives, including seminars, workshops, and webinars within partner institutions.
• Event Management: Organise and drive student participation for branch-level events, in-house education fairs, and university delegate visits.
• Activity Calendar: Calendarize the local city-level activities and monthly outreach schedules to ensure consistent market presence and efficient resource deployment.

• Identify Local Branding Opportunities: Identify local branding opportunities including standees, posters, kiosks and outdoor branding.
• Offline Visibility Campaigns: Coordinate branch-level offline visibility campaigns near coaching hubs and educational clusters.
• Tactical Activations: Support local promotions and tactical activations to increase walk-ins (e.g., experiential pop-ups and student networking sessions).
• Social Amplification: Act as the social media champion for the local branch, capturing high-quality content and student testimonials during events for digital amplification.

• Sales Alignment: Work collaboratively with the Branch Manager Sales and counselling teams to ensure seamless lead handovers, timely follow-ups, and a cohesive student conversion journey.
• Budget ROI Tracking: Manage the assigned outreach budget efficiently, tracking the return on investment (ROI) and effectiveness of all local marketing activities.
• Data CRM Hygiene: Ensure all event records, partner contacts, and performance metrics (lead volume, event participation) are accurately maintained within the CRM system.

Disclaimer: This job posting and Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.