Store Manager

Reporting To: Cluster Manager / City Manager

Experience Required: Minimum 3 years as a Store Manager

About Aramya

Our vision is to build some of the worlds most loved fashion and lifestyle brands — and enable people to express themselves.With a fast-moving team driven by creativity, technology, and customer obsession, we’re building a movement that celebrates every woman’s unique journey.We’re well funded, with $12M raised from marquee investors like Accel, Z47, and industry veterans.Our first brand, Aramya, launched in 2024, achieved 40 Cr in revenue in its very first year, powered by a proprietary supply chain, in-house manufacturing, and data-led design. Today, we’re operating at a 120 Cr ARR and scaling fast.As we expand across India, launch new stores, and roll out fresh collections weekly, we’re reimagining what modern ethnic wear can look and feel like — inclusive, comfortable, stylish, and accessible.

About the Role:

We are looking for a highly responsible and driven Store Manager to lead one of our fashion retail stores. This person should have strong ownership, great people skills, and the ability to manage day-to-day operations while delivering exceptional customer service.

You’ll play a key role in driving sales, managing stock, training your team, and maintaining store standards. The role requires someone who thrives in a fast-paced, ever-evolving start-up environment.

Key Responsibilities (KRAs):

• Maintain stock levels above 95% availability and limit discrepancies to less than 1%.
• Lead the team in achieving daily and monthly sales targets, AOV, UPT, and NPS goals.
• Maintain store appearance: clean, organized, steam-ironed garments, functioning trial rooms, etc.
• Ensure all staff are in uniform, well-groomed, and wearing name badges.
• Conduct daily morning and closing huddles to track performance and motivate the team.
• Plan staff rotation and weekly offs carefully, ensuring operational balance.
• Refresh stock regularly and ensure timely scanning and display.
• Resolve customer and employee issues calmly and professionally.
• Ensure mystery audit scores are above 80% (especially in Q2).
• Limit team attrition to below 15% annually by fostering a positive work culture.
• Create a roster that aligns with team strengths (e.g., don’t schedule SM and biller off on the same day).
• Report and escalate any maintenance or operational issues proactively.
• Train and develop the team regularly based on individual strengths and weaknesses.

Key Competencies:

• Excellent customer service and communication skills
• Strong leadership and team management
• Problem-solving and decision-making ability
• High level of ownership and accountability
• Familiar with Point of Sale (POS) systems
• Can multitask and adapt quickly to new changes
• Presentable with a professional appearance

Key Performance Indicators (KPIs):

• NPS (Net Promoter Score)
• Sales Achievement – Daily and Monthly
• Stock Availability – 95%+
• Mystery Audit Score – 80%+
• Team Retention – Below 15% attrition annually

Growth Path:

1. Store Manager

2. Cluster Manager (managing multiple stores)

3. City Manager

4. Area Manager

5. Regional Head

6. India Head