Sr. CRM Marketing Associate

About the Role:      

Health E-commerce is seeking a Senior CRM Marketing Associate to join our Growth Marketing team. This is a highly execution-focused role responsible for bringing our personalized lifecycle marketing programs to life across email and SMS channels.  

You will be the engine behind our day-to-day CRM execution — building, QAing, and deploying communications that reach millions of subscribers. You will support the execution and optimization of triggered lifecycle flows while also maintaining our broadcast email calendar. This role requires exceptional attention to detail, a strong sense of ownership, and the ability to manage multiple workstreams in a fast-paced environment.  

Above all, you embody the Health-E Commerce mission of making healthcare products and services accessible, affordable, and easy to understand — so people can confidently manage their healthcare benefits wherever they are.  

Specific responsibilities:  

Build, QA, and schedule campaigns across email, SMS, and push channels with an immaculate degree of accuracy and consistency

Own the end-to-end email build process within our CRM platform, ensuring all content, links, and personalization are correct before deployment

Set up, QA, and manage tests for email broadcasts and triggered lifecycle flows

Execute on triggered lifecycle flows’ updates and optimizations, including creative refreshes, segment targeting, and more

Maintain our email calendar, keeping all sends, deadlines, and stakeholder dependencies organized and up to date

Manage calendar changes and additions, communicating impacts proactively to relevant stakeholders and flagging bottlenecks that could affect on-time delivery

Liaise with project managers to maintain accurate project timelines and flag any changes that affect the send schedule

Identify and recommend calendar optimizations to improve efficiency and subscriber experience

Conduct ad-hoc channel-level analyses to surface performance trends and identify improvement opportunities  

What you’ll need:  

Minimum if 3–5 years of experience in a CRM, lifecycle marketing or email marketing role

Hands-on experience building and deploying campaigns in a CRM or email service provider platform such as Bloomreach, Klaviyo, Iterable, or similar

Exceptional attention to detail — you catch errors before they ship and take pride in the quality of your output

Consistent bias for action and ability to follow through – you notice what needs to be done and execute on it proactively

Strong organizational skills and a proven ability to manage a high volume of concurrent workstreams without sacrificing quality

Comfort with marketing analysis and performance reporting — you can dig into channel-level data and translate findings into actionable recommendations

Proficiency working cross-functionally with creative, merchandising, and project management teams to gather inputs and deliver on time

Customer-first mindset and a genuine interest in delivering a best-in-class subscriber experience

Ability to thrive in a fast-paced, ambiguous environment where priorities can shift quickly

Familiarity with HTML is a plus, but not required

Curiosity about healthcare, telehealth, and healthcare benefits is a plus  

Note for Current Employees:

Please use the internal job board in Greenhouse to apply. Applications submitted through this external link will not be tagged as internal.

Compensation, Benefits, & Additional Details:

Health-E Commerce's compensation philosophy is grounded in market data and internal equity to ensure fairness and consistency across the team. Individuals new to the company should generally expect offers to fall between the entry point and midpoint of the salary range.  Our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  

Compensation: $70,000 - 90,000

Discretionary Annual Bonus Eligibility: Up to 10%

Medical, Dental, Vision, and 401K with a company match

Dependent Care, FSA & HSA accounts

Paid Parental & Bonding Leave

Flexible PTO & office closure on all major holidays

Monthly wellness & internet reimbursements

Professional development including certification support & leadership coaching

Mental Health resources

100% remote within the United States

Must be able to work EST hours

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