Sr Conversion Rate Optimization (CRO) Strategist

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr Conversion Rate Optimization (CRO) Strategist based in the United States.

We are seeking a senior optimization expert to drive measurable growth through data-driven experimentation and digital experience improvements. This role offers the opportunity to shape conversion strategies for leading eCommerce brands while owning testing frameworks, analytics, and performance insights. You will combine technical expertise, creative thinking, and strategic analysis to identify opportunities that improve customer journeys and business outcomes. The position requires close collaboration with clients, designers, developers, and marketing teams to deliver impactful website optimizations. You will play a key role in developing CRO methodologies, influencing testing strategies, and translating insights into revenue growth. This is an ideal opportunity for an experienced CRO professional who thrives in a fast-paced digital environment and enjoys solving complex optimization challenges.

Accountabilities: The Sr Conversion Rate Optimization (CRO) Strategist will lead optimization initiatives across multiple eCommerce accounts, using analytics, experimentation, and strategic recommendations to improve website performance and customer conversion. The role involves:

Owning the CRO testing roadmap and prioritization strategy across multiple client accounts.

Developing, managing, and analyzing A/B and multivariate testing programs to improve conversion rates and revenue performance.

Conducting heuristic analyses, competitive research, and customer journey evaluations to identify optimization opportunities.

Designing CRO hypotheses focused on improving website layouts, content structures, visuals, messaging, and user experiences.

Translating test results into clear business impact insights, including conversion improvements, revenue growth, and customer lifetime value opportunities.

Managing the testing implementation process, analytics stack, reporting workflows, and performance measurement.

Collaborating with clients to understand business objectives, design goals, and digital experience challenges.

Creating and presenting client-facing recommendations, optimization strategies, and performance reports.

Supporting new business initiatives through website audits, opportunity assessments, project scoping, and strategic recommendations.

Providing mentorship, feedback, and quality assurance support to junior strategists and team members.

Contributing to the development of internal CRO frameworks, methodologies, and best practices.

Monitoring eCommerce trends, emerging technologies, and industry benchmarks to identify new growth opportunities.

Supporting leadership initiatives, team updates, and internal knowledge-sharing activities.

Making ongoing recommendations to improve Shopify-based eCommerce experiences and maximize customer engagement.

Requirements

The ideal candidate is an experienced CRO professional with strong knowledge of eCommerce optimization, analytics, experimentation, and digital strategy. Candidates should bring:

5+ years of experience working with Shopify Plus agencies, eCommerce brands, or similar digital optimization environments.

Proven experience managing conversion rate optimization strategies and delivering measurable business improvements.

Expert-level knowledge of the Shopify Plus ecosystem and D2C eCommerce best practices.

Strong understanding of website design principles, user experience optimization, and digital conversion strategies.

Hands-on experience with A/B testing and multivariate testing methodologies.

Strong familiarity with Google Analytics 4, Google Tag Manager, and other analytics platforms.

Ability to analyze performance data, identify trends, and turn insights into actionable recommendations.

Experience creating CRO strategies based on user behavior, funnel analysis, competitive research, and customer needs.

Excellent communication and collaboration skills, with the ability to work effectively with technical and non-technical stakeholders.

Strong presentation skills and the ability to communicate complex findings clearly to clients and internal teams.

Self-motivated mindset with the ability to manage multiple projects and priorities in a fast-changing environment.

Preferred qualifications include:

Experience with Shopify ecosystem tracking, tags, and pixel implementation.

Experience using CRO and experimentation platforms such as Convert, VWO, Intelligems, Optimizely, or similar tools.

Experience with user behavior analytics tools such as Microsoft Clarity, Hotjar, Lucky Orange, or equivalent platforms.

Experience supporting multiple client accounts simultaneously.

Passion for staying current with eCommerce trends, digital marketing strategies, and optimization techniques.

Benefits

The role offers a competitive compensation package and the opportunity to work in a collaborative, innovation-focused digital environment, including:

Competitive annual base salary ranging from $90,000 to $120,000 USD .

Fully remote work opportunity for eligible candidates located in approved U.S. states.

Opportunity to work with leading eCommerce brands and Shopify Plus businesses.

Flexible remote-first work environment.

Exposure to complex optimization challenges and high-impact digital projects.

Opportunities to develop advanced CRO, analytics, and strategic consulting skills.

Collaborative culture focused on innovation, knowledge sharing, and continuous improvement.

Opportunity to contribute to internal methodologies and industry-leading practices.

Professional growth opportunities within a forward-thinking eCommerce organization.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1