Sr. Content Manager (Pune candidates only)
Yugen Consulting · Pune · onsite · Posted 1d ago
About a minute. You'll make an account on the way through.
About this role
- Translate business and marketing objectives into high-impact content strategies for multiple brands.
- Build monthly and quarterly content roadmaps across social, SEO, performance, and brand campaigns.
- Ensure consistency in brand voice, messaging, and storytelling across platforms.
- Oversee day-to-day execution across:
- Social media content
- Campaign content
- SEO blogs & website content
- Thought leadership & founder branding
- Video scripts & short-form content
- Review, edit, and approve content to maintain high creative and editorial standards.
- Ensure adherence to timelines, briefs, and brand guidelines across all deliverables.
- Manage and mentor content strategists, writers, and freelancers.
- Own workload planning, reviews, feedback, and performance improvement.
- Collaborate closely with design, performance marketing, SEO, and account management teams.
- Be a key point of contact for content strategy with assigned clients.
- Participate in client presentations, campaign planning, and performance reviews.
- Ensure client satisfaction through strong strategy, consistent output, and proactive communication.
- Track key metrics such as engagement, reach, traffic, leads, and conversions.
- Use insights to constantly optimize content strategies for better performance.
- Identify winning formats, content themes, and growth opportunities.
- Stay updated with platform trends, algorithm updates, AI tools, and content formats.
- Test and scale new content ideas, formats, and community-building initiatives.
- Contribute to building Yugen's own brand presence and thought leadership.
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About Yugen Consulting
Yugen Consulting
11-50
employees
Pune, Maharashtra
India
About
Yugen is an 8 year old digital marketing agency with a belief that brands are built around the various marketing phases of the consumer’s life cycle. Our strategy focuses on engaging, activating, converting, and retaining customers.
As one of the best digital marketing service providers, the integrated team in tech, creative and marketing at Yugen offers a comprehensive solution to help you make your mark by bringing your business online.
We drive the right audience to your website, Social Media, Application and third-party e-commerce applications while ensuring that you stand out from the crowd. We aim to fill a dire need gap by being a cost-effective marketing partner for start-ups and SMEs having limited marketing resources.
Our expertise of three decades in the areas of combined marketing, retail, experiential, digital, and branded content, has led us to understand entrepreneurs and start-up budgets while working with brands effectively to build visibility through efficient marketing techniques.
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