Sponsorship Sales Manager
The Mainstream · Mumbai · onsite · Posted 42d ago
About a minute. You'll make an account on the way through.
About this role
Key Responsibilities:
1. Sponsorship Strategy Development:
o Develop and implement a comprehensive sponsorship sales strategy to meet revenue targets.
o Identify new sponsorship opportunities and create customized packages to attract potential sponsors.
o Analyze market trends and competitor activities to inform sponsorship strategies.
2. Prospecting and Lead Generation:
o Research and identify potential sponsors that align with the company's events and programs.
o Generate leads through various channels, including networking, cold calling, and digital marketing.
o Maintain a robust pipeline of prospective sponsors.
3. Sales and Relationship Management:
o Engage with potential sponsors to understand their needs and present tailored sponsorship packages.
o Conduct negotiations and close sponsorship deals to achieve sales targets.
o Build and maintain long-term relationships with sponsors, ensuring their satisfaction and ongoing support.
4. Proposal Development and Presentation:
o Develop compelling sponsorship proposals and presentations that effectively communicate the value of partnering with the company.
o Customize proposals to meet the specific needs and objectives of each sponsor.
o Deliver engaging presentations to prospective sponsors.
5. Contract Management:
o Draft, review, and manage sponsorship contracts, ensuring all terms and conditions are clearly defined and agreed upon.
o Coordinate with legal and finance teams to ensure contracts are compliant with company policies.
6. Event Coordination and Execution:
o Collaborate with the event management team to ensure sponsor deliverables are met and sponsorship agreements are executed effectively.
o Coordinate sponsor involvement in events, including branding, booth setup, and promotional activities. o Provide on-site support to sponsors during events, ensuring a positive experience.
7. Reporting and Analysis:
o Track and report on sponsorship sales performance, including revenue generated, sponsor engagement, and return on investment.
o Analyze sponsorship data to identify trends and opportunities for improvement.
o Provide regular updates to senior management on sponsorship activities and achievements.
8. Marketing Collaboration:
o Work closely with the marketing team to develop promotional materials and campaigns that support sponsorship sales.
o Ensure sponsors receive adequate exposure through marketing channels, including social media, email newsletters, and event programs.
Qualifications:
• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 2-3 years of experience in sponsorship sales, corporate partnerships, or a related sales role.
• Proven track record of achieving sales targets and securing high-value sponsorships.
• Strong negotiation, communication, and presentation skills.
• Excellent relationship-building and interpersonal skills.
• Ability to think strategically and creatively to develop innovative sponsorship solutions.
• Flexibility to travel for meetings and events as required.
Working Conditions:
• This role may require travel to meet with potential sponsors and attend events.
• Occasional evening and weekend work may be required to support event schedules.
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