Social Media Specialist

Roles and Responsibilities

• Develop and implement effective social media strategies across multiple platforms (Facebook, Instagram, YouTube, LinkedIn).
• Create engaging content for various audiences using digital tools and software.
• Manage online advertising campaigns to reach target audience segments.
• Monitor and analyze performance metrics to optimize future marketing efforts.
• Collaborate with cross-functional teams to integrate social media into overall brand strategy.

Desired Candidate Profile

• 2-7 years of experience in social media management or a related field.
• Bachelor's degree in any discipline; B.Tech (Computers) preferred but not mandatory.
• Proven track record of success in creating high-quality content that drives engagement and conversions.