Social Media Specialist

About Walltrendz

Walltrendz is a home dcor brand offering designer wallpapers, wall murals, and wall art across India and international markets. Our artwork is created in-house by our dedicated design team.

We are looking for a Social Media Marketing Specialist who can take ownership of our social media presence, grow our audience organically, and build a strong digital community around the brand.

Position Details

• Location: 598, BT Road, Garha, Jabalpur, Madhya Pradesh
• Work Mode: Work from Office
• Employment Type: Full-time
• Working Days: Monday to Saturday
• Freshers: Candidates with strong practical experience/projects may also be considered

Key Responsibilities

• Manage and grow Walltrendz's presence across Instagram, Facebook, and Pinterest through organic strategies.
• Develop and maintain Pinterest boards and ensure consistent daily pinning.
• Plan and execute the Instagram content calendar, including captions, hooks, posts, stories, and reels.
• Identify relevant online communities and opportunities to increase brand visibility and drive traffic to our stores.
• Coordinate with the in-house design and video team to plan and produce engaging content.
• Monitor and respond to comments, DMs, enquiries, and customer interactions.
• Follow up with interested customers and maintain proper enquiry tracking.
• Collect customer photos, reviews, and user-generated content and repurpose them for social media.
• Track key metrics such as reach, engagement, traffic, enquiries, and follower growth.
• Prepare and share weekly social media performance reports.
• Stay updated with relevant social media trends, content formats, and platform best practices.

Requirements

• 13 years of hands-on experience managing social media accounts.
• Candidates should be able to share examples or links to social media accounts/content they have managed.
• Strong written English, with the ability to create content suitable for Indian and international audiences.
• Good understanding of Instagram, Facebook, and Pinterest.
• Comfortable using Canva for basic content creation and editing.
• Basic video editing skills will be an advantage.
• Comfortable working with Excel and Google Sheets for tracking and reporting.
• Strong visual sense and understanding of aesthetics, particularly for a design-led home dcor brand.
• Self-driven, consistent, organized, and comfortable handling daily content and engagement activities.
• Good communication and coordination skills.

Preferred / Nice to Have

• Experience with e-commerce, D2C, home dcor, interior, or lifestyle brands.
• Practical experience with Pinterest marketing.
• Experience managing or participating in relevant Facebook groups and online communities.
• Familiarity with Facebook Marketplace for business.
• Experience working with customer-generated content, reviews, and social proof.

What We Offer

• Salary as per experience no bar for the right candidate
• Performance-linked incentives
• Opportunity to take full ownership of the brand's social media presence
• Direct working relationship with the Founder
• Opportunity to work closely with an in-house creative and design team
• Hands-on exposure to organic social media growth, e-commerce, and an international customer base