Social Media & PR Intern

About CLIRNET 

CLIRNET is one of India's largest medical education and healthcare professional networks, empowering 650K+ HCPs with RWE-driven clinical insights, CME content, and MedWiki® — India's largest medical knowledge platform. We're looking for a Social Media & PR Intern to help tell that story across our digital channels. 

Responsibilities

Platform posting (LinkedIn & Instagram): publish posts, reels/videos, stories, carousels as per the content calendar. 

Caption writing: create platform-specific captions with strong hooks, clear context, CTAs, and relevant keywords/hashtags. 

Content formatting & coordination: work with designers to ensure correct copy placement, brand tone, and consistent visual/caption alignment. 

Outdoor event coverage: capture on-ground photos and short videos for campaigns/events; coordinate basic shot lists and approvals. 

ORM (Online Reputation Management): monitor DMs/inboxes and respond to comments as per brand guidelines; escalate sensitive queries. 

Cross-team sourcing: coordinate with medical writing, CME and operations teams to collect daily/weekly content inputs and updates. 

Brand continuity & hygiene: maintain consistency in tone, terminology, spelling, and claims; ensure creative/caption continuity across posts. 

Content calendar support: plan weekly posting schedules, reminders, and follow-ups to ensure timely delivery. 

Qualifications

• Currently pursuing or recently completed a degree in Mass Communication, Journalism, Marketing, Public Relations, or a related field. 

• Strong written English — comfortable drafting captions, scripts, and outreach messages in a clear, professional tone 

• Familiarity with LinkedIn and Instagram content formats (carousels, Reels, Stories) and a general sense of what performs well on each platform 

• Basic understanding of social media analytics (impressions, engagement rate, reach) — prior hands-on experience is a plus but not required 

• Comfortable using tools like Canva, Google Sheets/Excel, and scheduling platforms (training provided if needed) 

• Detail-oriented, organized, and able to manage multiple content pieces/deadlines at once 

• Comfortable coordinating with external stakeholders (e.g., doctors, media contacts) professionally and courteously