Social Media Marketing Trainee

Job Description: Social Media Marketing Trainee

Vertical: At Buzz (Atraski)

Location: North Dum Dum, Kolkata (On-site)

Salary (Stipend): 7,000 – 10,000 per month

Employment Type: Full-time, Traineeship

About Atraski:

Atraski is a national integrated services powerhouse designed to bridge the gap between creative vision and commercial execution. We operate through a Hub & Spoke model, delivering excellence across four specialised pillars:

1. At Buzz is our flagship marketing and digital growth arm.
2. Atraski Studios is the vertical is our high-end content house.
3. Atraski Experiences is our on-ground activation wing, realities through high-stakes corporate summits, immersive product launches, and large-scale brand activations.
4. Atraski Technology Transformations (ATT) is the tech vertical.

The Mission:

We are seeking a Social Media Marketing Trainee for At Buzz who is interested in building hands-on experience in social media management, content planning, client coordination, and digital marketing execution. This role will provide exposure to managing social media accounts and working closely with creative and marketing teams in a fast-paced agency environment.

Key Responsibilities:

1. Vision to Execution (The Core):

• Strategic Calendar Planning: Assist in creating Monthly Social Media Calendars before the month begins. This includes planning content across engagement, education, and sales objectives.
• Mood Boarding: Assist in creating Mood Boards for campaigns and shoots, visualising the aesthetic, colour palette, lighting, and overall brand vibe.
• Detailed Designer Briefing: Support the creation of detailed briefs for Graphic Designers and Video Editors, including references, content requirements, audio, and other relevant details.

1. Hands-On Execution:

• Canva Pro: Use Canva Pro for creating quick layouts, stories, presentations, and basic static creatives.
• Mobile Video Editing: Edit short-form content using VN/CapCut, including BTS footage, trending Reels, subtitles, text overlays, and basic transitions.

1. Inter-Departmental Coordination:

• Performance Marketing Team: Coordinate with the performance marketing team to ensure required creatives are shared on time.
• Influencer Team: Support the influencer team by sharing relevant brand communication, content requirements, and campaign information.
• Tech, SEO & Strategy: Coordinate on website banners, social media requirements, and other content-related requirements.
• Finance & Delivery: Support the team in tracking deliverables and ensuring that approved work is properly recorded.

1. Client Servicing:

• Support the Account Manager in managing social media accounts.
• Assist with weekly/monthly status updates and performance reports.
• Coordinate client requirements, feedback, and approvals.
• Support the team in identifying opportunities for client growth.

Candidate Requirements:

• Experience: Freshers and candidates with prior internship exposure in social media marketing, content creation, or digital marketing can apply.
• Social Media Knowledge: Good understanding of Instagram, Facebook, LinkedIn, and other major social media platforms.
• Content Skills: Ability to understand content trends and contribute creative ideas for social media.
• Technical Proficiency: Working knowledge of Canva Pro, VN/CapCut, and Google Workspace.
• Communication Skills: Good written and verbal communication with the ability to coordinate with internal teams.
• Mindset: A proactive learner who is organised, adaptable, and willing to take ownership of assigned tasks in a fast-paced agency environment.