Social Media Marketing Specialist
Roombr · Bengaluru · onsite · Posted 65d ago
About a minute. You'll make an account on the way through.
About this role
- Educational Qualification: MBA specialised in Marketing
- Total Experience Required: Min 2-3
- Relevant Industry Experience: Edtech Marketing Experience can be an added advantage
- Technical Skills Required: Core Digital Marketing Expertise and a strong grasp of education ecosystem
- Soft Skills Required: All Tech Savy capabilities
About Us:
At Roombr Technologies, were redefining education with our AI-powered digital classroom solutions. As a rapidly growing EdTech innovator, we believe in creating smarter, simpler, and more sustainable ways of learning. We're looking for passionate digital minds to join our marketing team and help shape the future of education.
About the Role:
Were looking for Digital Marketing who is enthusiastic about learning and contributing to marketing strategies. You will support our marketing team in executing campaigns, optimizing digital touchpoints, and improving brand engagement across platforms.
Responsibilities:
Social Media Management
– Plan and maintain a social media calendar
– Identify special/awareness days for creative posts
– Assist in content planning and coordination
Email & WhatsApp Marketing
– Draft and schedule promotional email & WhatsApp campaigns
– Maintain and segment mailing lists
– Track open rates and engagement
SEO & SEM Support
– Assist in keyword research and on-page optimization
– Help monitor Google Ads performance and budget spend
Performance & Market Research
– Study audience behavior, competitors, and campaign insights
– Recommend improvements based on digital trends
Campaign Coordination
– Assist in setting up and tracking marketing campaigns
– Monitor analytics and generate basic reports
Administrative Support
– Draft emails, create reports, manage digital files
– Support daily team coordination
Requirements:
Strong communication & organizational skills
Prior projects related to Digital Marketing (a plus)
Self-driven, creative, and eager to learn in a fast-paced environment
What You'll Gain:
Hands-on experience with live performance marketing campaigns
Exposure to real-time strategy development & execution
A chance to work at the forefront of EdTech innovation
Job Type: Internship
License/Certification:
- Digital marketing course certificate (Required)
Work Location: In perso
Sourced from naukri