Social Media Marketing Manager

Company Description RSM US FOUNDATION is an investment management organization headquartered in Davenport, Iowa, United States. The foundation focuses on managing investments and financial assets to support its mission and stakeholders. Team members collaborate across disciplines to deliver data-driven insights and responsible financial stewardship. The organization values professionalism, integrity, and long-term impact in the communities it serves. Employees can expect a structured environment with opportunities to contribute to meaningful financial and social outcomes.
Role Description This is a full-time, on-site Social Media Marketing Manager role based in Jammu. The Social Media Marketing Manager will plan, implement, and manage social media campaigns across platforms to increase brand awareness and engagement for RSM US FOUNDATION. Daily responsibilities include creating and scheduling posts, optimizing content for each channel, monitoring performance metrics, and responding to comments and messages in a timely, professional manner. The role involves collaborating with internal teams to align social media initiatives with broader marketing and communication strategies, preparing regular performance reports, and adjusting campaigns based on data insights. The Social Media Marketing Manager will also stay current with trends and best practices in social media and digital marketing to ensure content remains effective and compliant with organizational guidelines.
Qualifications

• Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills to plan campaigns, grow audiences, and improve engagement.
• Candidates should possess effective Communication skills to craft clear messaging, collaborate with teams, and interact with online communities.
• Candidates should possess Content Strategy skills to plan, organize, and optimize content across multiple social platforms.
• Candidates should possess Digital Marketing skills to integrate social media efforts with broader online marketing initiatives and analytics.
• Experience with major social platforms (e.g., Facebook, Instagram, LinkedIn, X/Twitter, YouTube) and social media management tools.
• Ability to analyze metrics, generate reports, and make data-informed decisions to improve campaign performance.
• Strong organizational and time-management abilities, with attention to detail and consistency.
• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Prior experience in financial services, investment management, or foundation/nonprofit environments is beneficial.