Social Media Manager

Position: Social Media & Creative Manager

Experience: 6 years

Location: Thane

Work Mode: Thane

Employment: Permanent

Time Zone: 12.00pm -8.30pm / 2.00pm - 10.30pm

Department: Marketing

Location: Thane

About the job

Cybertech is hiring a Social Media & Creative Manager to join our Marketing team.

We're looking for a hands-on social media and creative professional who can own our organic social presence end-to-end and produce the visual content that powers it. This role is ideal for someone who combines social media strategy with strong design and video-making skills, and understands how creative content drives brand visibility and audience engagement.

You will work closely with our content writing team, they handle the copy, and you bring it to life through design, video, and strong social execution. This is a maker role: you will plan the content calendar and create the graphics and videos that go out across our channels.

You will also help raise the creative bar across the team by shaping visual direction, producing high-quality assets, and improving how social content is developed and executed.

Responsibilities

• Own the organic social media strategy across platforms (Instagram, LinkedIn, Facebook, YouTube, and others relevant to our brand)
• Plan and maintain the content calendar in coordination with the content writing team
• Design graphics, carousels, and static creatives in Canva (and/or Adobe tools)
• Shoot, edit, and produce a range of videos — short-form (Reels, Shorts, stories), product and demo videos, explainers, and promotional clips — including editing, captions, and trending formats
• Translate copy provided by the content team into scroll-stopping visual posts
• Manage day-to-day community engagement, responding to comments and DMs and building audience relationships
• Track and report on performance (reach, engagement, follower growth) and use insights to refine creative direction
• Stay on top of platform trends, formats, and algorithm changes, and turn them into content ideas
• Partner with content, design, and any external agency or freelance resources to deliver integrated social campaigns
• Ensure content is aligned with brand tone, campaign goals, and engagement objectives

Requirements

• 5–6 years of experience in social media management and creative content production
• Strong proficiency in Canva; able to design branded creatives independently
• Hands-on video creation and editing skills across formats — Reels and Shorts, product and demo videos, explainers, and promos
• Proven track record growing and managing organic social media accounts
• Strong visual storytelling sense and a sharp eye for design
• Solid understanding of platform analytics and content performance
• A strong portfolio demonstrating design and video work
• Familiarity with Adobe Photoshop, Premiere, CapCut, or similar tools is preferred
• Experience with paid social basics (boosting, Meta Ads Manager) is a plus
• Experience in B2B technology, marketing agency, or enterprise marketing is preferred