Social Media Manager

This is a role for someone who thinks about content beyond the post. You'll work at the intersection of storytelling, culture, content, and brand. Your job is to find ideas worth telling, understand why they will resonate, and turn them into work that people want to spend time with. You'll own TSE's social content and calendar, working closely with the founders on the direction of the brand while bringing your own creative judgement to what we make and how we show up. We're interested in the person who notices the detail, who can find humor, emotion, or meaning in an ordinary moment.

Responsibilities:

• Developing ideas and stories for TSE across reels, carousels, stories, and other social formats.
• Finding the strongest narrative in a piece of content and shaping it for an audience.
• Writing scripts and social copy.
• Editing and producing content to bring an idea to life.
• Helping evolve TSE's visual language, tone, and personality as the brand grows.
• Owning the content calendar and taking ideas through to execution.
• Paying attention to culture, conversation, and how people are consuming content, and knowing when there is something relevant for TSE to say.
• Using audience response and performance to sharpen creative decisions.

Requirements:

• You're a storyteller first. You're curious, observant, and culturally aware, and you naturally look for the story behind things.
• You have creative judgement. You know what is interesting, what isn't, and how to articulate and communicate an idea through different mediums.
• And you know how to make things. You're comfortable creating and editing social-first content, with strong working knowledge of tools such as CapCut, Premiere Pro, Canva, or similar.
• You don't need to have all the answers. You do need to have a point of view, a strong instinct for good content, and a genuine desire to make the work better.