Social Media Manager

Whizz HR is hiring for Social Media Manager in Bengaluru :

Key Responsibilities

• Develop and execute comprehensive social media strategies aligned with brand and business objectives.
• Plan, create, and manage monthly content calendars across Instagram, Facebook, LinkedIn, YouTube, and emerging platforms.
• Create compelling content briefs and oversee the production of high-quality visuals, videos, and copy that reflect luxury brand aesthetics.
• Collaborate with designers, photographers, videographers, and content creators to deliver premium social-first content.
• Manage day-to-day publishing, scheduling, community engagement, and social listening.
• Monitor conversations, respond to customer queries, and maintain a consistent luxury brand voice.
• Identify and execute influencer, creator, celebrity, and brand collaboration opportunities.
• Plan and manage social media campaigns for product launches, events, seasonal promotions, and brand initiatives.
• Track industry trends, competitor activities, and emerging digital platforms to keep the brand ahead of the curve.
• Analyze campaign performance using social analytics tools and provide actionable insights and recommendations.
• Manage paid social campaigns in collaboration with performance marketing teams.
• Coordinate with marketing, PR, retail, e-commerce, and creative teams to ensure integrated campaign execution.
• Maintain brand consistency across all social channels while adhering to luxury brand guidelines.

Qualifications & Experience

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 3–6 years of experience managing social media for luxury, fashion, beauty, hospitality, lifestyle, premium retail, or similar brands.
• Strong understanding of social media platforms, algorithms, and best practices.
• Excellent copywriting, editing, and storytelling skills.
• Experience with content planning and social media management tools such as Meta Business Suite, Sprout Social, Hootsuite, Buffer, or Later.
• Familiarity with analytics tools including Google Analytics and platform insights.
• Experience managing influencer partnerships and social campaigns.
• Basic knowledge of paid social advertising is preferred.
• Strong project management, organizational, and multitasking skills.

Desired Skills

• Strong visual aesthetic and appreciation for luxury branding.
• Creative thinking with exceptional attention to detail.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced, collaborative environment.
• Data-driven mindset with the ability to translate insights into strategy.
• Passion for fashion, design, travel, hospitality, wellness, and luxury lifestyle trends.
• Experience in photography, short-form video content, or AI-powered content creation tools is an advantage.

Key Performance Indicators (KPIs)

• Growth in followers and high-value audience segments.
• Engagement rate and community health.
• Reach and impressions across platforms.
• Content performance and video views.
• Influencer campaign ROI.
• Website traffic and social-driven conversions.
• Brand sentiment and share of voice.
• Timely execution of content calendars and campaigns.

Interested candidates can write to us at [HIDDEN TEXT]