Social Media Manager

Job Summary

We are looking for a creative and results-oriented Social Media Manager to manage social media activities, paid advertising, content planning, and creative campaigns for the company and clients.

Key Responsibilities

• Manage and execute social media strategies across platforms.
• Plan and maintain weekly/monthly content calendars.
• Create engaging post, Reel, and video concepts based on trends and business goals.
• Develop creative and engaging scripts for Reels, ads, promotional, and brand videos.
• Plan, run, and optimize Google Ads and Meta Ads campaigns.
• Monitor ad performance, audience targeting, budget, leads, CTR, CPC, and conversions.
• Work closely with graphic designers, video editors, and other teams to execute content.
• Research social media trends and identify new content opportunities.
• Develop campaigns focused on brand awareness, engagement, traffic, and lead generation.
• Track social media and campaign performance and prepare regular reports.
• Analyze results and suggest improvements to increase engagement and lead generation.

Required Skills

• Social Media Marketing
• Google Ads & Meta Ads
• Content Calendar Planning
• Content & Campaign Strategy
• Video & Post Concept Creation
• Script Writing
• Copywriting
• Lead Generation
• Social Media Analytics
• Creative Thinking