Social Media Intern

As a Social Media Intern, you will work across multiple brands and projects on content, social media, research, influencer management, audits, and reporting. You may work on everything from identifying a content idea and researching a market to shortlisting creators, coordinating with them, conducting audits, and tracking performance. The exact mix will vary based on project requirements.

The core responsibilities for the job include the following:

Content and Social Media:

• Track social media trends, formats, conversations, and platform updates.
• Develop content ideas across brands, platforms, and formats.
• Support content planning, coordination, execution, and publishing.
• Assist with day-to-day social media management.

Brand, Market, and Competitor Research:

• Research brands, audiences, competitors, industries, and relevant topics.
• Identify useful insights, trends, references, and content opportunities.
• Research websites, creators, and digital platforms as required.

Influencer Management and Audits:

• Shortlist influencers based on brand, campaign, and project requirements.
• Evaluate creators based on content quality, audience relevance, engagement metrics, and brand fit.
• Maintain influencer lists and databases.
• Collect, organize, and analyze information for influencer and social media audits.
• Assist with or conduct audits as required.
• Reach out to shortlisted creators and manage communication.
• Coordinate calls, meetings, and follow-ups.
• Support creator collaborations from shortlist through execution.

Reporting and Analysis:

• Track social media performance and maintain reporting sheets.
• Compile relevant platform metrics.
• Identify patterns and observations from performance data.

Coordination:

• Coordinate with internal teams, creators, and external stakeholders.
• Track tasks, timelines, requirements, and follow-ups.
• Communicate progress, requirements, and blockers clearly.

Expectation:

• Curiosity about social media, content, brands, and digital culture.
• Strong research, communication, and organizational skills.
• Ability to think independently and figure things out without constant direction.
• A proactive approach to work and problem-solving.
• Ability to manage multiple tasks and work within deadlines.
• Willingness to use digital and AI tools effectively.
• Openness to feedback and willingness to learn quickly.
• Ownership of assigned work from start to finish.