Social Media Executive

Job Description:

We're seeking a creative Social Media Executive to develop, implement, and manage our brand's social media strategy. You'll drive engagement, grow our audience, and amplify our brand voice across platforms like Instagram, Facebook, LinkedIn, Twitter/X, and YouTube.

Key Responsibilities:
Create, schedule, and publish engaging content (posts, reels, stories, videos) aligned with brand identity.
Manage day-to-day social media activities, including community engagement (comments, DMs, shares).
Monitor trends, analyze performance metrics, and optimize strategies using Google Analytics and platform insights.
Collaborate with designers/content teams for visual storytelling (graphics, videos, infographics).
Assist in paid social campaigns (e.g., Meta Ads) and influencer collaborations.
Respond to customer queries and maintain brand reputation online.

Qualifications & Skills:
Creativity: Ability to craft viral-worthy copy and visuals.

Tool Proficiency:
Canva / Adobe Creative Suite (basic)
Social scheduling tools (e.g., Hootsuite, Buffer)
Google Analytics / Meta Business Suite
Trend-Savvy: Stays updated on algorithm changes and platform trends (e.g., Threads, TikTok).