Social Media Executive Instagram Specialist

Social Media Executive Instagram Specialist

Job Title: Social Media Executive Instagram Specialist

Location: Ahmedabad, Gujarat

Experience: 1-2 years

Focus Platform: Instagram

Job Summary

About the Role: We are looking for a creative and Instagram-savvy Social Media Executive to manage and grow our brand's presence on Instagram. The ideal candidate is passionate about storytelling, understands current trends, and can create visually compelling content that drives engagement and builds community.

Key Responsibilities

• Plan, create, and publish daily content (posts, reels, stories) aligned with the brand tone and goals.
• Manage the Instagram content calendar and ensure timely posting.
• Create engaging captions, hashtags, and call-to-actions tailored for target audiences.
• Monitor trends, reels, and competitor activity to stay relevant.
• Respond to comments, DMs, and engage with followers to grow community.
• Collaborate with the design team to ensure cohesive branding.
• Track content performance and provide insights to improve engagement and reach.

Required Skills Qualifications

• 1-2 years of experience managing Instagram business accounts.
• Strong knowledge of Instagram features (reels, stories, highlights, insights, etc.).
• Creative content writing and storytelling skills.
• Familiarity with Canva or other basic design tools.
• Basic understanding of Instagram analytics and growth strategies.
• Good communication and time-management skills.
• Bachelor's degree in Marketing, Mass Communication, or related field (preferred).

Nice to Have

• Video editing skills for reels (CapCut, InShot, or similar apps).
• Experience with scheduling tools like Buffer, Later, or Meta Business Suite.
• Knowledge of influencer collaboration and content partnerships.
• Understanding of other platforms like Facebook, Threads, or Pinterest.

Job Details

• Job Category: Marketing and PR
• Job Level: Middle Level
• Work Location: Onsite

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