Social Media & Creative Designer

Job Title: Social Media & Creative Designer

Department: Marketing / Creative
Employment Type: Full-Time
Experience: 13 Years
Location: Mayur Vihar, Phase - II

Job Overview

We are looking for a creative and enthusiastic Social Media & Creative Designer to manage our social media presence and create visually engaging content for digital platforms.

The ideal candidate should have a strong sense of design, creativity, branding, and social media trends, along with the ability to turn ideas into attractive and engaging visual content.

Key Responsibilities

• Create engaging and professional social media posts, banners, creatives, stories, reels, and promotional graphics.
• Design creative content for platforms such as Instagram, Facebook, LinkedIn, YouTube, and other digital channels.
• Develop social media creatives according to the company's brand identity and marketing requirements.
• Plan and design content for social media campaigns, promotions, festivals, events, and product/service launches.
• Create visually appealing short-form video content, reels, and basic motion graphics when required.
• Work closely with the marketing and content team to understand campaign requirements and convert ideas into creative designs.
• Maintain consistency in branding, colors, typography, layouts, and visual style across all platforms.
• Research current social media trends, design trends, formats, and competitor content to improve engagement.
• Resize and optimize creatives according to the requirements of different social media platforms.
• Assist in developing creative concepts for digital marketing campaigns and advertisements.
• Manage multiple design tasks and deliver creatives within deadlines.
• Make revisions and improvements based on feedback from the marketing/management team.
• Organize and maintain creative assets, templates, source files, and brand materials.

Required Skills

• Good knowledge of Adobe Photoshop and Adobe Illustrator.
• Experience with Canva and other modern design tools.
• Knowledge of video editing and short-form content creation is preferred.
• Strong understanding of social media platforms and their creative formats.
• Good understanding of color combinations, typography, composition, spacing, and visual hierarchy.
• Ability to create original and engaging design concepts.
• Good understanding of branding and maintaining visual consistency.
• Ability to work on multiple projects simultaneously.
• Good communication skills and ability to understand creative briefs.

Preferred Skills

• Experience with Adobe Premiere Pro / After Effects.
• Knowledge of motion graphics and animation.
• Basic understanding of social media marketing and digital advertising.
• Knowledge of current Instagram, Facebook, LinkedIn, and YouTube content trends.
• Basic understanding of AI-based creative and design tools.
• Experience in creating creatives for paid social media advertisements.

Qualifications

• Bachelor's degree or’ diploma in Graphic Design, Visual Communication, Fine Arts, Digital Marketing, or a related field is preferred.
• Relevant experience in graphic design, social media design, or digital marketing will be considered.

What We Are Looking For

We are looking for someone who is:

• Creative and detail-oriented
• Proactive and willing to learn
• Updated with current social media and design trends
• Able to work independently as well as with a team
• Good at managing deadlines
• Comfortable taking feedback and improving designs
• Focused on creating visually appealing and result-oriented content

Portfolio

Candidates are required to share their portfolio or previous creative work along with their application.

Portfolio may include:

• Social media posts
• Brand creatives
• Advertisements
• Reels/videos
• Banners
• Campaign designs
• Other creative projects