SFMC Data & analytics Specialist
Tata Consultancy Services · Chennai · onsite · Posted 1d ago
Undisclosed6–10 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Required Skills
- Salesforce Marketing Cloud (SFMC)
- SQL Development
- Data Extensions
- Contact Builder
- Automation Studio
- Journey Builder
- Email Studio
- Audience Segmentation
- Data Modeling
- Marketing Analytics
- Campaign Reporting
- Excel / Advanced Analytics
- CRM Data Management
- REST & SOAP APIs
Must-Have Skills
- Salesforce Marketing Cloud
- Strong SQL Expertise
- Data Extensions & Contact Builder
- Automation Studio
- Journey Builder
- Audience Segmentation
- Campaign Analytics & Reporting
- Customer Data Management
- Marketing KPI Analysis
- Data Quality & Governance
Nice-to-Have Skills
- Salesforce Data Cloud (D360)
- Marketing Cloud Intelligence (Datorama)
- CRM Analytics / Tableau
- Google Analytics 4 (GA4)
- Adobe Analytics
- Python or R for Analytics
- CDP Platforms
- AI-Powered Marketing Insights
- Personalization & Interaction Studio
Sourced from naukri
Skills
Data Extensions & Contact BuilderMarketing CloudSQL DevelopmentStrong SQL expertiseSQL
About TCS
Tata Consultancy Services
IT Services & Consulting
608.0k+
employees
1968
58 years old
Mumbai, Maharashtra
India
About
An IT services and consulting firm offering business solutions, committed to driving innovation for global enterprises.
Industries
IT Services & ConsultingFinancial ServicesInternetEducation & TrainingBPO
Employee ratings
1,14,115 reviews
3.3/ 5
Culture
3.2
Career growth
2.3
Work-life
3.5
Employees rate it well for
Job Security22973Salary21006Work Life Balance15396Appraisal10413Work Culture8916
Find them on