SEO Specialist

Roles and Responsibilities :

• Develop and implement effective SEO strategies to improve website ranking on search engines.
• Conduct keyword research, analyze competitor analysis, and optimize website content for better search engine visibility.
• Collaborate with cross-functional teams to ensure consistency in branding across all online platforms.
• Monitor and report on key performance indicators (KPIs) such as organic traffic growth, conversion rates, etc.

Job Requirements :

• 2-6 years of experience in Search Engine Optimization (SEO).
• Strong understanding of on-page optimization techniques including meta tags, header tags, URL structure, etc.
• Proficiency in off-page optimization tactics like link building, social media marketing, etc.
• Experience with content marketing principles and ability to create high-quality content.