SEO Manager
CarDekho Group · Gurugram · onsite · Posted 43d ago
Undisclosed5–8 yrsfulltimeSourced from
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About this role
Location: Gurgaon | WFO
CarDekho Group is Indias leading auto-tech company powering decisions for millions of users across new vehicles, used vehicles, EVs, bikes, car insurance and financial services. With consumer brands like CarDekho, BikeDekho, ZigWheels, and InsuranceDekho, and a massive content ecosystem (reviews, comparisons, specs, videos), SEO is a core growth pillar for the group.
We operate at large scale across millions of URLs, complex taxonomies, frequent product releases, structured content templates, and dynamic data-driven pages. This role will define and scale our organic growth engine across the ecosystem.
Role Overview:
Were looking for an experienced SEO expert to help scale organic growth for a large e-commerce / marketplace platform. If you enjoy solving crawlability indexation challenges, driving on-page relevance across categories PDPs, and partnering with Product Engineering to ship SEO at scale, this role is for you.
Key Responsibilities:
- Own scale end to end SEO for CarDekho Group properties to drive rankings, traffic, and conversions.
- Handle SEO growth strategy across multiple hubs of websites, like category pages, model pages, EV hubs, used cars, news, reviews, and more.
- Partner with product and engineering for site architecture improvements, internal linking optimisation, index management, crawl rate optimisation, and performance health.
- Build interlinking frameworks for model pages, discontinued vehicles, news articles, and UGC assets.
- Guide content teams on SEO-first content creation for reviews, news, long-form explainers, comparisons, and evergreen content.
- Assist in PRDs for SEO opportunities, partner with PMs to prioritize features, and track delivery.
- Own SEO dashboards, GSC monitoring, GA4 tracking, user behavior insights, CTR position tracking and lead RCA for traffic fluctuations, algorithm updates indexing anomalies.
Must have Skills:
- 5 to 8 years experience managing SEO at scale for content-heavy or marketplace brands.
- Strong technical SEO depth: indexation, crawl optimisation, schema, sitemaps, log analysis, JavaScript SEO.
- Experience in managing large content libraries (news + reviews), data-led pages, and structured page templates.
- Comfortable with cross-functional collaboration across product and engineering.
- Strong analytical mindset and comfort with GSC, GA4, BigQuery, Ahrefs, Screaming Frog, Looker Studio etc.
- Ability to write clear PRDs and drive roadmap adoption.
- Excellent communication, prioritisation and stakeholder leadership.
Good to Have:
- Experience in automotive, classifieds, e-commerce or publishing industries.
- Hands-on experience improving Core Web Vitals.
- Knowledge of EV content dynamics and emerging search patterns.
- Experience with A/B testing frameworks and SEO experimentation.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
IndexingTechnical SeoschemaPMSlog analysisAutomotiveTesting FrameworksScreaming FrogCar insurancebigqueryJavascriptSEOContent CreationArchitectureFinancial ServicesLookerAhrefs
About CarDekho Group
CarDekho Group
Internet
2.3k+
employees
2008
18 years old
Jaipur, Rajasthan
IN
₹7.5L PA avg
Avg at CarDekho Group
About
CarDekho Group - A House of Brands!
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