SEO & GEO Specialist

Job Summary

We are looking for an experienced SEO GEO Specialist to drive organic growth across both traditional search engines and AI-powered search platforms. The ideal candidate will be responsible for improving our online visibility, increasing qualified B2B leads, and establishing topical authority for our services.

Key Responsibilities

• Develop and execute SEO GEO strategies to improve organic rankings, AI search visibility, and inbound lead generation.
• Optimize content for Google Search as well as AI-powered platforms such as ChatGPT, Gemini, Claude, and Perplexity.
• Perform keyword research, search intent analysis, topic clustering, and entity-based SEO.
• Create and optimize SEO-friendly content including blogs, landing pages, service pages, case studies, and technical articles.
• Conduct on-page, off-page, and technical SEO audits, including Core Web Vitals, schema markup, indexing, crawlability, and internal linking.
• Build high-quality backlinks through ethical link-building and Digital PR initiatives.
• Improve website authority by implementing EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness) best practices.
• Monitor and analyze SEO performance using Google Analytics (GA4), Google Search Console, Ahrefs, SEMrush, Screaming Frog, and other SEO tools.
• Collaborate with content, design, development, and marketing teams to implement SEO recommendations and improve website conversions.
• Stay updated with Google algorithm changes, AI search trends, and emerging SEO technologies.

Requirements

• 4+ years of hands-on experience in SEO, preferably in IT Services, SaaS, or Software Development.
• Strong expertise in Technical SEO, On-Page SEO, Off-Page SEO, and Content Strategy.
• Knowledge of GEO (Generative Engine Optimization), AI Search Optimization, Semantic SEO, and EEAT principles.
• Experience with Google Analytics (GA4), Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, Google Tag Manager, and Looker Studio.
• Understanding of schema markup, structured data, Core Web Vitals, and website performance optimization.
• Strong analytical, communication, and project management skills.

What Success Looks Like

• Increased qualified B2B leads through organic search.
• Improved rankings for high-intent service keywords.
• Growth in organic traffic and AI search visibility.
• Strong website authority through high-quality content and Digital PR.
• Continuous improvement in website performance, engagement, and conversions.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.