SEO Analyst

Job Title : SEO Analyst
Experience : 1 - 2 years
Job Location : Madurai (In-Office)
Skills : Ahref, Semrush, Keyword planner, Google Analytics & Google search console

Requirements:

• 1 - 2 years of hands-on experience in SEO and content writing
• Strong understanding of On-page, Off-page, and Technical SEO fundamentals
• Proven experience with Google Analytics 4 (GA4) including event tracking, reporting, and insights
• Experience creating SEO-driven content (blogs, landing pages, website copy)
• Familiarity with AEO (Answer Engine Optimization), including featured snippets, voice search, and AI search engines
• Ability to analyze competitors and identify content & keyword gaps
• Strong written and verbal communication skills

Roles & Responsibilities:

• Develop and implement SEO strategies aligned with business goals
• Optimize content for search engines and answer engines (Google SGE, voice assistants, AI search tools)
• Create high-quality, SEO-optimized content including blogs, landing pages, and website copy
• Plan and execute content calendars based on keyword research and business objectives
• Identify content gaps and provide actionable recommendations
• Optimize existing content for better rankings and engagement
• Perform detailed SEO audits and create actionable roadmaps
• Conduct keyword research using tools like Ahrefs, SEMrush, and Keyword Planner
• Implement both on-page SEO and off-page SEO strategies
• Monitor website performance using GA4 and Google Search Console
• Track KPIs such as organic traffic, rankings, CTR, conversions, and engagement
• Provide and share the regular performance reports with actionable insights
• Collaborate with developers, designers, and marketing teams
• Ensure SEO best practices are integrated into website structure and content

What we offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and career advancement
• Flexible work arrangements and a focus on work-life balance