BENGALURU · FULLTIME
SEO/AEO Analyst
Amuse Labs
Bengaluru · onsite · Posted 13d ago
Sourced from
Undisclosed2–7 yrsfulltimeBengaluru
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Section · 01
About this role
As the SEO and AEO Analyst at Amuse Labs, youll own and execute a high-impact organic growth strategy that drives qualified traffic, product sign-ups, and revenue. This is a hands-on role for someone who combines SEO expertise, analytical thinking, experimentation, and strong executionand is excited about the evolving world of AI-powered search and answer engines.
What Youll Do
- Own end-to-end SEO and AEO strategy for amuselabs.com with a focus on organic visibility, qualified traffic, sign-ups, and revenue
- Identify and capture high-intent searches by our customers and community (puzzle makers, publishers, educators, marketers and HR professionals)
- Conduct keyword, search-intent, SERP, competitor, and content-gap research to identify scalable growth opportunities
- Build content strategies, topic clusters, and search-focused roadmaps aligned with business goals, product priorities, and customer journeys
- Optimize landing pages, product pages, blogs, and solution pages for rankings, CTR, conversions, featured snippets, and AI-powered search visibility
- Apply AEO/GEO best practices to improve content discoverability, structure, entity understanding, and visibility across emerging answer-engine experiences
- Lead technical SEO initiatives like crawlability, indexation, site architecture, internal linking, Core Web Vitals, JavaScript SEO, canonicalization, sitemaps, robots.txt, and structured data
- Run SEO/AEO experiments and use data to improve rankings, organic CTR, qualified traffic, engagement, and conversions
- Analyze competitors, search trends, SERP features, and AI search experiences to identify content, technical, and visibility opportunities
- Collaborate with paid marketing teams to improve funnel performance
What Were Looking For
- 2+ years of hands-on SEO experience, preferably in B2B SaaS, technology, or product-led businesses
- Proven ability to grow organic traffic, qualified leads, product sign-ups, pipeline, or revenue
- Strong understanding of technical SEO, on-page optimization, keyword research, search intent, content strategy, and competitor analysis
- Working knowledge of AEO/GEO and AI-powered search, including structured content, entity optimization, Schema.org, and direct-answer experiences
- Experience with Google Search Console, GA4, Ahrefs/SEMrush, and SEO/AEO reporting/analytics tools
- Experience working with CMS platforms; WordPress experience is a plus
- International exposure, international SEO, multilingual content, or knowledge of multiple languages is a plus
Benefits
- Salary comparable to that of Tech MNCs and commensurate with experience.
- Annual bonus based on individual and company performance
- Employee and family health insurance cover for Rs. 5 lakhs per year
- Exposure to international markets
- Excellent work culture (supportive, collaborative, autonomy, mentorship, fun, team, learning environment for professional development)
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
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Section · 02
Skills
MultilingualCms PlatformsCMSAnalytics toolsB2BAnalyticsContainerContent Strategyinternational SEOJavascriptArchitectureBlogsKeyword ResearchGoogle Search ConsoleAhrefsmarketingArtificial IntelligenceCompetitor Analysis