Senior Staff Specialist - Marketing

Senior Staff Specialist Marketing

Delhi, India

Drive Infineon's growth in India by building a strong startup, university, and system design house ecosystem. Enable early adoption of Infineon technologies and accelerate design-ins, pipeline, and market expansion across Consumer, Industrial, Energy and IoT segments.

Your role

Key responsibilities in your new role

Key G2M Objectives

- Build ecosystem-led demand and pipeline

- Expand reach in emerging segments via startups & academia

- Accelerate design wins via design houses

- Strengthen Infineon's innovation-led brand positioning

Responsibilities

Ecosystem Development

- Define and execute India ecosystem strategy across startups, universities, and design houses

- Build structured engagement and partnership models

Startup Engagement

- Lead startup programs (incubation, co-innovation, GTM partnerships)

- Drive design-ins and joint solutions with high-growth startups

University Partnerships

- Develop collaboration for labs, hackathons

- Define collaborative Industry projects

Design House Enablement

- Engage and enable design houses/ODMs to scale adoption

- Influence reference designs and platform choices

- Develop joint segment specific G2M

Go-to-Market Execution

- Run integrated G2M programs with partners

- Drive campaigns, developer outreach, and co-marketing initiatives

Cross-Functional Alignment

- Collaborate with sales, marketing, regional & HQ partnership functions

Performance Metrics

- Partner-driven pipeline & revenue

- Design-ins/design-wins from ecosystem

- Startup and university engagement impact

Your profile

Qualifications And Skills To Help You Succeed

- Bachelor in Electronics/Electrical Engineering

- 10 years in partnerships, ecosystem, or marketing or Application roles

- Strong exposure to startups, academia, and design houses

- Semiconductor / electronics domain preferred

- Proven G2M execution and stakeholder management skills

Success Profile

- Strong ecosystem-driven design pipeline

- Increased design wins via partners

- Infineon recognized as a preferred innovation partner in India

#WeAreIn for driving decarbonization and digitalization.

As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals. Be a part of making life easier, safer and greener.

Are you in?

We are on a journey to create the best Infineon for everyone.

We strive to create the best Infineon for everyone by embracing diversity and inclusion. We welcome applicants for who they are and offer a workplace built on trust, openness, respect and equal opportunity.

Our hiring decisions are based on skills and experience. Even if you don't meet every requirement, we encourage you to apply.

Please let your recruiter know if you need any accommodations during the interview process.

Learn more about our various contact channels and about Diversity & Inclusion at Infineon.