Senior Sales Manager

Hiring: VP - Business Development (Component Sourcing - Sales)

Company: Astrazen

Location: Bengaluru / Bangalore | Pan-India responsibility

Experience: 10-14 years in B2B sales, including at least 3-5 years leading regional or multi-region sales teams

Compensation: 30LPA - 40LPA + ESOP's

We're looking for an electrical engineering graduate who has moved into B2B sales and built a career in electronic-component sourcing, distribution or procurement sales to OEM manufacturers.

Relevant experience at electronic-component suppliers or distributors such as Avnet, Arrow or Mouser is the target profile. The role needs both technical understanding and a track record of leading sales teams.

Our electronic-component sourcing business serves original equipment manufacturers (OEMs) and electronics manufacturing services (EMS) companies. This role owns its national sales strategy, revenue, gross margin and regional sales team. It reports to the Business Director - Pan India, with regional sourcing sales professionals reporting into this role.

What you'll do

* Own national revenue, gross margin and order-book growth. Translate national targets into regional quotas, territory plans and forecasts.

* Build, hire, coach and manage the component-sourcing sales team across North, South, West and East India.

* Set the national go-to-market plan across target accounts, component categories and customer segments.

* Personally lead major OEM/EMS sourcing deals and grow customers from spot purchases to recurring and annual sourcing contracts.

* Build a repeatable sales process from RFQ and BOM capture through quotation, purchase order and delivery.

* Develop business in shortage, obsolete and hard-to-find electronic components.

* Set pricing and margin guardrails, and handle commercial exceptions within delegated authority.

* Work with sourcing, supply-chain and operations teams on supplier capacity, lead times, delivery commitments, component quality, authenticity and order traceability.

* Work with finance on credit terms, receivables and working capital, and coordinate shared accounts with regional sales leaders.

* Run pipeline and business reviews, and use AI tools and sourcing intelligence for prospecting, pricing, availability and risk assessment.

What we're looking for

* An Electrical Engineering background followed by a move into B2B sales.

* 10-14 years of B2B sales experience, including at least 3-5 years leading regional or multi-region sales teams.

* Experience in the electronic-component supplier/distributor industry, with procurement experience or experience selling component sourcing/procurement services to OEM manufacturers.

* Technical understanding you can demonstrate in a customer discussion: electronic components, semiconductors, transistors, NAND and NOR logic gates, memory and motherboards, including their specifications and manufacturing applications.

* Practical knowledge of BOMs, requests for quotation (RFQs), approved vendor lists (AVLs), lead times, allocation and component shortages.

* Evidence of owning revenue and margins, building sales teams and closing major OEM/EMS accounts.

* Experience with pricing, landed costs, supplier negotiations and credit terms.

* Ability to use AI sales tools and run data-driven pipeline reviews.

* Willingness to travel frequently across India.

An MBA from a premier B-school is preferred.

Success will be measured through revenue and gross margin, new and repeat customer business, RFQ-to-quote and quote-to-PO conversion, forecast accuracy, delivery performance, receivables and team quota attainment.

The role offers national product-line ownership, the opportunity to build the team, close work with the Business Director and founders, stock options and a learning and development budget.