Senior Sales Executive
Century Plyboards · Ranchi · onsite · Posted 45d ago
Not disclosed2–5 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Job Description
To drive secondary sales, demand generation, and channel expansion within the assigned territory while ensuring strong dealer engagement and market penetration.
Key Responsibilities
N/A
To drive secondary sales, demand generation, and channel expansion within the assigned territory while ensuring strong dealer engagement and market penetration.
Key Responsibilities
- Achieve monthly and quarterly secondary sales targets
- Manage and expand dealer network in assigned geography
- Execute beat planning and territory coverage discipline
- Drive demand generation through:
- Contractor visits
- Project site visits
- End customer influence
- Ensure visibility, display, and market activation
- Monitor primary vs secondary alignment
- Maintain accurate reporting in SFA/DMS/CRM system
- Track competitor activities and pricing intelligence
- Secondary Sales Achievement (%)
- Active Dealer Productivity
- Distribution Expansion
- Demand Generation Conversion
- Beat Adherence
- Reporting Accuracy
- Graduate (mandatory)
- 2–5 years target-driven field sales experience
- Experience in Building Materials / Electrical / Durables preferred
- Strong channel handling exposure
- Experience in demand generation & project selling
- Familiar with CRM/DMS systems
- High travel readiness and field intensity
N/A
Sourced from foundit
Skills
Electrical DurablesDMScrmBuilding MaterialsChannel HandlingField SalesDemand Generation
About CenturyPly

Century Plyboards
Furniture & Furnishing
7.2k+
employees
1986
40 years old
Kolkata, West Bengal
IN
₹9.4L PA avg
Avg at CenturyPly
About
CenturyPly is one of the leading manufacturer and supplier of quality plywood sheets, laminate sheets, fiberboard, MDF boards, sunmica & veneer sheets in different designs & costs.
Industries
Furniture & FurnishingConsumer goodsManufacturing
Employee ratings
10 reviews
3.8/ 5
Culture
3.2
Career growth
2.9
Work-life
3.0
Employees rate it well for
Compensation & Benefits38Overall Company38
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