Senior Regional Manager - Branch Banking

Job Title Senior Regional Manager

Location Branch Name (as per requirement)

Department Bancassurance

Function Bancassurance YBL - Sales

Reporting to Zonal Head

Band 4B

Job Summary

The Bancassurance Department within Axis Max Life Insurance plays a critical role in driving the distribution of life insurance products through our strategic partnership with Yes Bank. This department leverages Yes Bank s existing customer base and infrastructure to offer insurance solutions.

Bancassurance Department serves as a bridge between Axis Max Life Insurance Company and Yes Bank, ensuring that insurance products are effectively marketed and sold to a wide customer base, while maintaining high standards of customer service, compliance, and performance.

Below is a summary of the key functions typically performed by the Bancassurance Department:

• Sales and Distribution Management
• Customer Relationship Management
• Compliance and Regulatory Oversight

Job Responsibilities

• Will be responsible for the Bancassurance (YBL) partnership.
• Create and maintain engagement with regional Managers / Branch Managers and other key Yes Bank Head Office / Management Team members
• Lead a team of Sales Executives (Relationship Associates and Associate Sales Managers and Centre Managers) and monitor their input/output activity and ensure lead generation through various sources.
• Increasing insurance awareness and product penetration among Yes Bank s customers.
• Increasing insurance penetration among Yes Bank staff members
• Suspend sizzlers and R&R platforms for Yes Bank s employees who provide prospect leads as well as for Axis Max Life s dedicated sales team.
• Suggest product synergies and capture Yes Bank s various customer touch-points for insurance sales opportunities. Provide accurate and timely competitor updates/best practices

Key skills required

• Relationship Management
• Leading people
• process adherence

Measures of Success

• Business Plan: Adjusted MFYP (Rs.) - Plan v/s Actual
• Activation Plan: Seller Activation (%) - Plan Vs Actual
• Collections: 15th month Persistency (%) - >75%
• Sales process Adherence: 1.Implementation of CRM 2.Governance Rhythm 3.Business Leakage & complaints
• Effective Management of People: 1. Talent Retention - 70% 2. G2V2 retention - >90%. 3. Engagement Score - 85%
• Customer centricity and satisfaction: Effective Management of Customer as per Plan
• Key Relationships (Internal /External): 1. Distribution leadeHR Team 3. Training Team 4. Planning & Analytics Team 5. Yes Bank Management & Sales Team

Desired qualification and experience

• Graduate/ Post Graduate in any discipline
• Good communication skills - English & regional language (preferred)
• Age group: 35-45 years
• Preferably has own conveyance
• Must have 10-12 years of overall exp. in sales with a minimum of 6 to 8 years combined work experience in the fields of Life insurance sales management, Retail bank distribution, and Channel Management and/or DSA relationship

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.