Senior Product Manager

About the Role

As a Senior Product Manager at Motion Education, you will own the product lifecycle of our learning app, with a sharp focus on paid user engagement, retention, and conversion. You will lead strategy for a B2C product at scale, turning data and user insight into features that improve learning outcomes and drive revenue growth. We are looking for a sharp, analytical, detail-obsessed leader who is comfortable working with engagement and analytics tools and owning business metrics.

Key Responsiblities include

Product Strategy and Roadmap

• Define the product vision, strategy, and roadmap in alignment with company and revenue goals.
• Prioritise ruthlessly across competing initiatives using impact, effort, and data.
• Identify market gaps and opportunities for new features, products, and improvements.

Paid User Engagement and Retention

• Own engagement and retention metrics for paid users, including DAU/MAU, session depth, course completion, and renewals.
• Reduce churn by identifying drop-off points and the key drivers of user satisfaction and value.
• Design lifecycle journeys (onboarding, activation, re-engagement, win-back) in partnership with the CRM and marketing teams.

Conversion and Growth

• Improve free-to-paid conversion through funnel optimisation, paywall and pricing experiments, trial experiences, and personalised offers.
• Work with marketing and sales to align product experiences with acquisition and conversion goals.

Analytics and Engagement Tools

• Use engagement tools (CleverTap, WebEngage, MoEngage, Mixpanel) to segment users and run targeted campaigns.
• Analyse behaviour in Google Analytics, Firebase, or Amplitude to find pain points, trends, and optimisation opportunities.
• Build dashboards and own the metric framework (funnels, cohorts, retention curves, LTV) to drive decisions.

Quality and Execution

• Oversee the full lifecycle from concept to launch, ensuring on-time delivery and product-market fit.
• Monitor post-launch performance and iterate based on analytics and user feedback.

Cross-functional Leadership

• Partner closely with engineering, design, content, marketing, and sales to deliver the roadmap.
• Bridge product requirements and technical execution, ensuring clear communication across teams.

Market and Competitor Research

• Track the EdTech landscape, competitors, emerging technologies, and shifting learner preferences.
• Turn research into product opportunities and strategic recommendations.

Skills and Qualifications

Must-Have

• 5+ years of product management experience, with a proven record in B2C products.
• Experience managing a product with 200K+ MAU.
• Demonstrated impact on retention, paid user engagement, and conversion metrics.
• Hands-on experience with engagement tools (CleverTap, WebEngage, MoEngage, Mixpanel, or similar).
• Strong proficiency in analytics platforms (Google Analytics, Firebase, Amplitude) and comfort with data, including SQL or dashboarding tools.
• Strong experience with A/B testing, user segmentation, cohort analysis, and funnel optimisation.
• Ability to own and be accountable for business KPIs, not just feature delivery.
• A detail-oriented, user-first mindset, backed by high analytical ability and structured problem solving.

Preferred

• Experience in EdTech/E-commerce or on educational products.
• Experience with subscription, freemium, or paid-conversion models.
• Knowledge of mobile app UI/UX best practices.
• Familiarity with gamification, personalisation, and notification or lifecycle strategies.