Senior Marketing Executive(Radiology Sales )

Key Responsibilities

• Develop and execute sales and marketing strategies for diagnostic and radiology services.
• Build and maintain strong relationships with doctors, hospitals, clinics, nursing homes and healthcare professionals.
• Generate business through doctor referrals, institutional tie-ups, corporate clients and B2B channels.
• Promote radiology services such as MRI, CT Scan, PET-CT, Ultrasound, X-Ray and other imaging services.
• Conduct regular doctor and client visits and communicate service offerings, packages and pricing.
• Identify new business opportunities and expand the customer/referral network.
• Achieve monthly and quarterly sales and revenue targets.
• Monitor market trends, competitor activities and pricing in the diagnostic/radiology market.
• Coordinate with operations, radiology and centre teams to ensure smooth service delivery and client satisfaction.
• Maintain daily visit reports, sales pipelines, doctor mapping and business development records.
• Follow up on leads, referrals and corporate/institutional opportunities.
• Organize health camps, doctor meets, CME activities and promotional activities.
• Handle client concerns and coordinate with internal teams for timely resolution.
• Prepare regular sales reports and provide market feedback to management.