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    Job · 18688293

    Miko logo

    Senior Manager – Sales & Marketing

    Miko · Mumbai · onsite · Posted 31d ago

    Undisclosed2–3 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    As the architect of our India growth story, you will be responsible for the seamless integration of our brand across the "Phygital" landscape. From optimizing our presence on Quick Commerce and Marketplaces to leading strategic partnerships with Modern Trade and high-street retail, your goal is to ensure the brand is wherever the Indian consumer is, supported by a data-led media strategy.
    The ideal candidate is analytically strong, digitally savvy, and has hands-on experience working with large online retailers as well as physical retail formats.

    Key Responsibilities

    Sales & Retail Strategy:

    • Marketplace & Quick Commerce: Own the P&L for Amazon, Flipkart, and the emerging Quick-Commerce vertical (Blinkit, Zepto, Swiggy Instamart). Ensure optimal inventory fill rates to avoid "Out of Stock" penalties.
    • Offline Excellence (MT & GT): Manage relationships with National Modern Trade (Reliance Digital, Vijay Sales, Hamleys) and specialized formats like Airport Retail and Premium Malls.
    • Go-To-Market (GTM): Design and execute localized GTM plans for Tier 1 and Tier 2 clusters, tailoring product assortments to regional consumer preferences.
    • Distributor Ecosystem: Collaborate with the "General Trade" (GT) liaison teams to ensure that digital demand reflects in physical availability through our distributor network.

    Marketing & Media Strategy:

    • Integrated Media Strategy: Lead the media mix for the Indian market, balancing traditional BTL (Below-the-Line) activations with high-performance digital campaigns.
    • Retail Media Networks: Optimize spends on Amazon Advertising, Flipkart Ads, and Google/Meta specifically for the Indian "Festive Season" peaks (Diwali, Big Billion Days, etc.).
    • Consumer Insights: Leverage India-specific data (e.g., regional language performance, mobile-first behavior) to refine creative messaging and campaign targeting.
    • Leadership & Stakeholder Management:
    • Demonstrate strong leadership in managing agencies, vendors, and cross-functional teams.
    • Partner with internal teams including Product, Finance, Legal, Supply Chain, and Operations.
    • Drive problem-solving initiatives and contribute to strategic business decisions.

    Key Skills & Competencies:
    Excellent communication and presentation skills
    Strong business acumen with a strategic mindset
    High level of organizational and planning skills
    Proven leadership and stakeholder management abilities
    Strong analytical and problem-solving skills
    Deep understanding of digital marketing and media strategy

    Qualifications & Experience
    MBA in Sales & Marketing (mandatory)
    2-3 years of relevant experience in sales, marketing, media strategy, or retail partnerships
    Prior experience working with global online retailers and offline retail formats

    Sourced from naukri

    Skills

    distributorretailairportStrategic partnershipsleadershipbelow the lineadvertisingSupply ChainTradeDesignStakeholder ManagementoperationsSalesLegalMediafinancemarketingDigital MarketingModern Trade

    About Miko

    Miko logo

    Miko

    Emerging Technologies

    130

    employees

    2015

    11 years old

    Mumbai,Maharashtra

    India

    About

    AI-powered robot providers for child development

    Industries

    Internet

    Employee ratings

    81 reviews

    3.2/ 5

    Culture

    3.1

    Career growth

    2.7

    Work-life

    3.4

    Employees rate it well for

    Work Life Balance13Working Hours/shift8Senior Management7Salary6Work Culture6

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