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    Job · 19694254

    REBEL FOODS logo

    Senior Manager / General Manager - Brands | Mumbai

    REBEL FOODS · Mumbai · onsite · Posted 23d ago

    Undisclosed3–6 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role


    At Rebel Foods, brands are our biggest competitive advantage.

    As the pioneers of the cloud kitchen model and one of the world's largest internet restaurant companies, we've built a platform to launch, build, and scale some of the most loved food brands across every consumer food occasion. The Power of Brands is at the heart of everything we do.


    This is what makes the role different.


    At Rebel, you're not just a Brand Manager. You're the CEO of your brand.

    You'll own your brand's strategy, growth, customer love, innovation, and business performance. You'll think like an entrepreneur, move with speed, and make decisions that shape how millions of consumers experience your brand every day.

    You won't just market a brand- you'll build, scale, and reinvent brands across categories, consumer occasions, and geographies within one of the world's most exciting food-tech companies.


    What You'll Do

    • Own the end-to-end strategy, roadmap and P&L for your brand, ensuring alignment with overall business goals.
    • Drive high-impact campaigns and initiatives that strengthen awareness, consideration, and customer love.
    • Partner closely with Product, Operations, Growth, Insights, Creative, Supply Chain, Tech, and Agency teams to launch products and campaigns rooted in consumer insights.
    • Continuously monitor brand health, customer feedback, market trends, and business performance to identify opportunities and course-correct when required.
    • Work closely with the Social Media and Content teams to create culturally relevant, engaging, and high-performing content.
    • Balance long-term brand building with short-term business outcomes, making decisions backed by both data and consumer understanding.
    • Champion the voice of the consumer across the organisation and influence cross-functional priorities.

    Who We're Looking For

    Consumer-Obsessed

    You naturally begin with the customer. You enjoy uncovering insights and translating them into winning products, campaigns, and experiences.


    Entrepreneur at Heart

    You take ownership without waiting for permission. You move with urgency, thrive in ambiguity, and treat the brand as if it's your own company.


    Operator with High Standards

    You can translate ambitious ideas into exceptional execution by collaborating across multiple teams and driving outcomes.


    Analytical Thinker

    You combine creativity with structured problem-solving. You're comfortable using data to make decisions while trusting strong consumer intuition.


    Experience

    • 3-7 years of relevant experience in Brand Marketing, Consumer Marketing, Category Management, Strategy, or Consulting.
    • Strong academic pedigree from a Tier-I institution preferred.
    • Experience in FMCG, Consumer Internet, QSR, D2C, Retail, or high-growth startups is a plus.

    Why Rebel Foods?

    • Be the CEO of a brand, not just the marketer.
    • Build brands that serve millions of consumers every day.
    • Own meaningful business outcomes from Day 1, with real autonomy and accountability.
    • Learn from entrepreneurial leaders who value ownership, speed, experimentation, and continuous learning.
    • Build and scale multiple 1,000+ Cr brands under one roofan opportunity few companies in the world can offer.
    • Be part of a culture built on empowerment, trust, innovation, learning, and having fun.
    • Create long-term wealth through attractive ESOP programs

    Sourced from naukri

    Skills

    Category ManagementStrategic Brand ManagementBrandBrand StrategyBrand DevelopmentBrand Positioning

    About Rebel Foods

    REBEL FOODS logo

    REBEL FOODS

    Hospitality

    5.0k+

    employees

    2012

    14 years old

    Mumbai,Maharashtra

    India

    About

    Online restaurant company operating 350+ cloud kitchens

    Industries

    HospitalityFMCG

    Employee ratings

    986 reviews

    3.7/ 5

    Culture

    3.5

    Career growth

    3.2

    Work-life

    3.4

    Employees rate it well for

    Senior Management94Salary93Work Life Balance77Work Culture65Learning53

    Find them on

    WebsiteLinkedInAmbitionBox reviews

    Senior Manager / General Manager - Brands | Mumbai · waiting for your command