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    Job · 21692814

    BENGALURU · FULLTIME

    Senior Inbound Marketing Manager

    ContraVault AI

    ContraVault AI

    Bengaluru · onsite · Posted 1d ago

    Sourced fromNaukri
    Undisclosed3–6 yrsfulltimeBengaluru

    About a minute. You'll make an account on the way through.

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    Section · 01

    About this role

    About ContraVault AI

    ContraVault AI is a deep tech company building AI that reads construction projects the way a senior estimator does. Before any project is built, teams must review hundreds of engineering drawings and tender documents to determine scope and cost, and for decades this work has been done manually.

    Our models automate it. Trained on more than one million industrial drawings across piping, electrical, mechanical and HVAC, they convert engineering drawings into material takeoffs, labor estimates and priced bills of materials in hours rather than days. Very few teams in the world are working on this problem at this depth.

    Contractors across the United States use ContraVault AI to estimate industrial projects, and our customers include multiple multi-billion dollar companies. We are backed by Chiratae Ventures and Titan Capital, have raised $3.7 million and have been featured in Forbes.


    About the Role

    As Senior Inbound Marketing Manager, you will own how ContraVault AI converts attention into demo requests. You will set the content strategy, determine which channels drive results, and plan online and offline campaigns that resonate with the construction industry.

    You will lead the content team, work closely with sales, and be measured on demo requests and pipeline rather than traffic alone.


    What You Will Do

    • Track conversions across search, AI answers, LinkedIn, email, paid and events, and report on what is performing and what is not.
    • Own marketing analytics across Google Search Console, Google Analytics and our customer relationship management (CRM) system, so that every demo request is traced to its source.
    • Define what content we produce, which buyer it serves and how it is distributed.
    • Set our strategy for search engine optimization (SEO), answer engine optimization (AEO) and generative engine optimization (GEO).
    • Plan and execute offline campaigns end to end, from concept and budget through vendors, launch and follow-up.
    • Own landing page testing and email nurture programs, and lead the content team.

    What You Will Need

    • 6+ years in inbound or growth marketing, including at least 3 years at a B2B SaaS company that grew pipeline primarily through inbound.
    • A proven track record of growing leads and pipeline, with results you can walk us through.
    • Strong analytics and attribution skills, and a history of turning data into decisions.
    • Hands-on experience with AEO and GEO, or a clear point of view on how AI search is changing B2B buying.
    • Experience running offline campaigns such as events, trade shows or direct mail.
    • Experience managing writers or a small marketing team.
    • Proficiency with Semrush or Ahrefs, Google Analytics 4 and a CRM such as HubSpot or Attio.

    Preferred Skills

    • Experience marketing to US buyers
    • Strong technical SEO, covering site speed, indexing, schema and crawl issues
    • Experience marketing to engineers, contractors or other technical buyers

    Additional Information

    This is a full-time, on-site role based at our office in HSR Layout, Bengaluru, five days a week. The shift runs from 2 PM to 12 AM IST to align with our US team and customers.

    We provide a cab home after every shift and dinner in the office.

    ContraVault AI is an equal opportunity employer. We welcome applicants from all backgrounds and will provide reasonable accommodations during the hiring process on request.

    Sourced from naukri

    Section · 02

    Skills

    Marketing Planningconversion rateInbound MarketingMarketing StrategySemrushAhrefsMarketing CampaignsPerformance Marketing

    Senior Inbound Marketing Manager · waiting for your command