Senior Fitness Trainer (Part-time, Equity only)

Senior Fitness Trainer - KefiloAbout Kefilo

Kefilo is a NutritionTech and personalised wellness transformation company combining functional nutrition, food science, fitness, mental wellness, technology and intelligent food systems.

Kefilo is building a structured 90-day transformation ecosystem where nutrition, fitness, lifestyle and behavioural change work together to deliver measurable outcomes.

Role Overview

We are looking for a Senior Fitness Trainer to lead the fitness and physical transformation vertical at Kefilo.

This is not a conventional personal trainer role. The person will contribute as a founding team member in designing fitness protocols, transformation programs, assessments, outcome-tracking systems and fitness products that can eventually be delivered through both human and digital experiences.

Key Responsibilities1. Fitness Assessment Personalisation

• Design structured fitness assessments for Kefilo customers.

• Evaluate strength, mobility, endurance, body composition, movement patterns and fitness levels.

• Develop personalised fitness plans based on individual goals, capabilities, limitations and progress.

• Create standardised assessment and scoring frameworks for the Kefilo platform.

2. 90-Day Transformation Programs

• Design and continuously improve Kefilos 90-day fitness transformation programs.

• Develop structured workout plans for different customer profiles and goals.

• Integrate exercise with nutrition, recovery, sleep and lifestyle interventions.

• Define milestones, progress indicators and measurable transformation outcomes.

3. Fitness Protocols Product Development

• Develop evidence-based exercise protocols, routines and training methodologies.

• Build beginner, intermediate and advanced fitness pathways.

• Develop protocols for strength, fat loss, mobility, conditioning, functional fitness and general wellness.

• Convert fitness expertise into standardised, repeatable programs that can scale beyond one-to-one training.

4. Customer Coaching Transformation

• Guide customers through their fitness journey.

• Conduct individual and group training sessions where required.

• Monitor adherence, progress and challenges.

• Provide corrective guidance and continuously adapt programs based on outcomes.

• Build strong customer accountability and engagement.

5. Fitness Data Outcome Tracking

• Define fitness parameters and data points that should be tracked during transformation.

• Establish methods to measure progress objectively.

• Work with the Kefilo technology and data teams to integrate fitness data into the product.

• Contribute to dashboards, assessments and personalised recommendations.

6. Integration with Nutrition Wellness

• Work closely with Nutritionists, Food Scientists, Mental Wellness experts and other consultants.

• Ensure fitness recommendations align with individual nutrition and lifestyle plans.

• Develop integrated transformation protocols rather than isolated workout plans.

• Contribute to Kefilos broader personalised wellness framework.

7. Digital Fitness Content

• Help create fitness content for the Kefilo app and digital platforms.

• Develop exercise demonstrations, educational videos, workout programs and training resources.

• Support digital fitness experiences and future AI/personalisation systems.

• Help convert expert fitness knowledge into structured digital content and protocols.

8. Cohort Community Engagement

• Conduct fitness workshops, challenges, group sessions and transformation activities.

• Build engagement and accountability within Kefilo cohorts.

• Create systems that encourage consistency, adherence and long-term lifestyle change.

• Support community-led fitness initiatives and events.

9. Fitness RD

• Research emerging exercise science, training methodologies, fitness technologies and assessment methods.

• Evaluate wearables, fitness devices and digital fitness tools.

• Develop new fitness protocols and transformation methodologies.

• Contribute to Kefilos proprietary wellness frameworks and intellectual property.

10. Team Program Leadership

• Establish fitness standards and protocols for future trainers.

• Train and guide junior fitness professionals.

• Build SOPs for fitness delivery and customer management.

• Help create a scalable fitness delivery model for future cities and cohorts.

Ideal Candidate

• Senior fitness trainer, strength conditioning coach, exercise scientist or equivalent professional.

• Strong practical experience in fitness assessment, personalised training and transformation programs.

• Experience working with clients on measurable body-composition, strength, endurance or lifestyle outcomes.

• Strong understanding of exercise programming, movement, recovery and injury prevention.

• Ability to integrate fitness with nutrition and broader lifestyle transformation.

• Excellent communication and coaching skills.

• Comfortable working with data, digital tools and technology-enabled fitness.

• Experience building fitness programs, cohorts or training systems is an advantage.

• Strong ownership and entrepreneurial mindset.

• Willingness to contribute beyond training sessions and help build the fitness vertical of a startup.

What You Will Own

• Kefilos fitness transformation framework

• Fitness assessments and scoring

• 90-day fitness programs

• Personalised workout protocols

• Fitness outcome tracking

• Cohort fitness engagement

• Digital fitness content and protocols

• Fitness RD and innovation

• Trainer standards and SOPs

• Integration of fitness with Kefilos nutrition and wellness ecosystem

Engagement

• Equity-based founding team position

• Approximately 20-25 hours/week

• Remote / hybrid with customer sessions and workshops as required

• No fixed salary at the current stage

• Fixed compensation after funding and revenue stabilisation

• Equity based on contribution, responsibility and long-term commitment

• 5-year vesting structure for core founding team members

Key Outcome

Build Kefilos fitness vertical into a structured, evidence-based and scalable transformation system that combines personalised exercise, nutrition, lifestyle and measurable outcomes - rather than operating as a conventional personal training service.