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    Job · 21143359

    PUNE · FULLTIME

    Senior Executive - Media (E.Commerce)

    Ferrero

    Ferrero

    Pune · onsite · Posted 6d ago

    Sourced fromNaukri
    Undisclosed3–4 yrsfulltimePune

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    Section · 01

    About this role

    About the Role:

    Brands increasingly connect with shoppers in digital ecosystems, and this role sits at the centre of that journey. As an eCommerce Media Executive, you will lead the planning and execution of retailer search and digital campaigns across eCommerce and quick commerce channels.

    You will act as the bridge between media and eCommerce, ensuring media strategies are tightly aligned with sales objectives. Working cross-functionally with Media, Sales, Trade Marketing, and Brand teams, alongside agency partners, you will deliver integrated campaigns that drive visibility, engagement, and conversion.

    Main Responsibilities:
    - Lead end-to-end planning and execution of eCommerce media campaigns
    - Leverage post-campaign analysis and sales data to identify opportunities and optimize future plans
    - Own performance marketing: KPI tracking, reporting, data analysis, and insight generation across platforms
    - Embed a structured test-and-learn approach, maintaining a clear learning agenda
    - Optimize media mix and touchpoints to maximize eRetail ROAS, including effective use of CPAS and trade-offs
    - Strengthen partnerships with agencies and platforms, staying ahead of industry best practices
    - Conduct monthly reviews (pre- and post-campaign analysis) to drive continuous improvement
    About You:
    • Min. Bachelor s Degree in Economics or Marketing
    • 3-4 years experience at a middle level in Marketing and Media gained in companies with strong expertise in category management.
    • Expertise in FMCG, Brand Marketing and Media Management
    • Understanding of different markets and cultures
    • Excellent PC command (Excel, PowerPoint)
    • Fluency in English and Italian Proficiency stakeholders.
    What We Offer:

    Careers with caring built in - discover our benefits here .

    About Ferrero:

    Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com .

    DE&I at Ferrero:

    Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
    Find out more here .



    Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

    Sourced from naukri

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    Section · 02

    Skills

    Category ManagementContinuous improvementmedia managementBrand MarketingTrade MarketingE-commerceTradeSalesdata analysisFMCG

    Section · Company

    About Ferrero

    Ferrero

    Ferrero

    Food Processing

    607

    employees

    2004

    22 years old

    Pune, Maharashtra

    India

    ₹10.1L PA avg

    Avg at Ferrero

    About

    Ferrero operates in the food industry, producing iconic confectionery products. The company emphasizes quality, sustainability, and community engagement in its global operations.

    Industries

    Food ProcessingRetail

    Employee ratings

    10 reviews

    3.8/ 5

    Culture

    3.1

    Career growth

    3.2

    Work-life

    3.0

    Employees rate it well for

    Compensation & Benefits41Skill Development39

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