Senior Director Marketing

Roles and Responsibilities :

• Develop and execute growth marketing strategies to drive customer acquisition, retention, and revenue growth for the company's e-commerce platform.
• Collaborate with cross-functional teams to identify opportunities for improvement in marketing campaigns and optimize performance through data analysis.
• Manage a team of marketers to achieve business objectives, providing guidance on digital marketing channels such as social media, email, and search engine optimization (SEO).
• Analyze market trends and competitor activity to inform strategic decisions on product development and marketing initiatives.

Job Requirements :

• 12-18 years of experience in growth marketing or related field.
• Proven track record of success in developing and executing effective growth marketing strategies that drive results.
• Strong understanding of digital marketing principles including SEO, pay-per-click advertising (PPC), social media advertising, etc.