Senior Director - Ecommerce

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 

Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 

Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Role: Senior Director - Ecommerce Product

Role Summary

Lead development and adoption of commerce products, tools, and frameworks that improve planning, activation, measurement, and operational efficiency across clients. The role connects strategy, tech, data, and activation teams to build scalable product solutions for commerce growth.

Key Responsibilities

Product Development: Define roadmap and build commerce tools, dashboards, and planning frameworks aligned to client and commerce team needs.

Adoption & Enablement: Drive adoption of product solutions across teams and clients through training and structured rollout.

Workflow Integration: Integrate products into planning, activation, and reporting workflows to improve efficiency and standardisation.

Data & Measurement: Build measurement frameworks and reporting solutions that drive performance insights and optimisation.

Innovation: Identify gaps, test new product features, and scale successful solutions across clients.

Stakeholder Management: Work closely with strategy, tech and client teams to ensure product relevance and impact.

Product Partnerships- Manage & evolve 3P Commerce tech partnerships.

Ideal Profile

6-10 years in e-commerce, digital product, or commerce tech roles

Experience building or scaling tools, dashboards, or planning frameworks

Strong understanding of marketplace, retail media, and D2C ecosystems

Structured, solution-oriented, and comfortable working cross-functionally

Life at WPP Media & Benefits  

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.     

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  

Please read our Privacy Notice   for more information on how we process the information you provide.