Senior Designer_Packaging, Branding & Video Content

Curry Cullture and Bowl Curry are sister brands redefining Indian food experiences.

Curry Cullture focuses on authentic, premium Indian frozen foods rooted in tradition, while Bowl Curry brings modern convenience to consumers through innovative ready-to-eat and ready-to-cook products.

We are looking for a creative and detail-oriented Senior Graphic Designer who can manage both packaging design and digital content creation, helping build strong brand visibility across physical and digital touchpoints.

Key Responsibilities

Packaging & Label Design

• Design and manage packaging artwork, labels, cartons, pouches, and product branding.
• Handle new product launches, packaging updates, copy changes, and regulatory modifications.
• Prepare print-ready artwork and coordinate with printers and packaging vendors.
• Ensure compliance with packaging and labeling requirements.
• Maintain consistency of brand identity across all packaging materials.

Social Media & Digital Content

• Create engaging graphics for social media campaigns, product launches, advertisements, and promotional activities.
• Edit videos and reels for Instagram, Facebook, YouTube, and other digital platforms.
• Develop creative content that aligns with a premium yet approachable brand image.
• Work closely with the marketing team to execute content calendars and campaigns.

General Design Responsibilities

• Design brochures, flyers, posters, presentations, banners, and marketing collateral.
• Support brand-building initiatives through innovative visual communication.
• Manage multiple projects and meet deadlines in a fast-paced environment.Role & responsibilities