Senior Copywriter

Company Description The Works is an integrated creative agency that partners with brands at a business strategy level to shape communication. The team brings together specialists across branding, design, digital, and production to turn ideas into tangible results. Acting as a single point of contact, The Works often serves as the standalone agency for clients, managing everything from brand identity and websites to print, packaging, and even bespoke projects like wedding invitations.

Role Description The Senior Copywriter role is a full-time, on-site position based in Mumbai. This role involves owning the development of clear, compelling copy across brand campaigns, digital assets, print materials, and marketing collateral. The Senior Copywriter will craft concepts, write and refine content for websites, social media, ads, and press materials, and ensure that messaging is consistent with brand strategy. Day-to-day responsibilities include collaborating closely with designers, account managers, and strategists, participating in brainstorming sessions, presenting ideas to internal teams and clients, and editing copy to align with project objectives and timelines. The role also requires supervising or mentoring junior writers, maintaining high editorial standards, and contributing to the overall creative direction of client work.

Qualifications:

1. Demonstration of great work done in the past

2. Ability to write without AI and the know how to use it

3. High integrity, critical thinking and strong verbal and written communication skills

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