Senior Content Writer

Job Description: Content Writer Team Lead
Location: Vanagaram, Chennai
Qualification: Any Graduate
Experience: Min 4+ Years Content Writing experience with Team Handling

Role Overview
We are looking for an enthusiastic and skilled Content Writer Team Lead to join our dynamic team. The role focuses on driving content marketing initiatives to increase traffic, engagement, and lead generation that supports business growth.

Key Responsibilities

• Take ownership of all content marketing initiatives to drive traffic, engagement, and sales leads.
  
• Research, plan, and write original, SEO-ready content for
  
• Websites and landing pages
  
• Blogs and articles
  
• Publications and infographics
  
• Case studies, emails, newsletters, and other content assets
  
• Implement SEO best practices to improve website ranking on search engines.
  
• Analyze, plan, and create engaging and informative content aligned with brand goals.
  
• Collaborate with cross-functional teams such as Marketing, Design, and Product to ensure content supports business objectives.
  
• Ensure timely delivery of content for multiple marketing initiatives.
  
• Track industry trends, competitor activity, and consumer behavior to guide content strategy.
  
• Measure content performance using analytics and optimize content for better engagement and impact.
  
• Lead, guide, and manage a team of content writers to maintain quality and consistency.