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    Job · 21222727

    BENGALURU · FULLTIME

    Senior Consultant ? MarTech, Tag Management & Customer Data Platforms

    Decision Foundry

    Decision Foundry

    Bengaluru · onsite · Posted 5d ago

    Sourced fromNaukri
    Undisclosed4–8 yrsfulltimeBengaluru

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    Section · 01

    About this role

    Decision Foundry is an AI-native data intelligence firm. For over 20 years, we have served the world's leading enterprises from the data foundations, to unified analytics, and the AI-powered decisions that move businesses into what's next. We started as analytics experts. We became data engineers. Now we build the AI-powered systems that run data operations for some of the most advanced companies on the planet.

    Role Overview:
    We are looking for a Senior Consultant MarTech, Tag Management Customer Data Platforms with strong hands-on experience in digital tagging, data collection, customer data platforms, analytics, and marketing technology. The ideal candidate should have experience with Adobe Experience Platform Tags / Adobe Launch, Tealium, Google Tag Manager, CDPs, analytics platforms, and cloud data platforms. The role will involve auditing existing implementations, designing tagging and data collection strategies, implementing solutions, troubleshooting data issues, and working with client teams to improve their overall MarTech and customer data ecosystem.

    Key Responsibilities:
    ; Lead technical implementation and consulting engagements across MarTech, tag management, analytics, and customer data.
    ; Design and implement tag management and digital data collection architectures.
    ; Work with Adobe Launch / Adobe Experience Platform Tags, Tealium, Google Tag Manager, and similar platforms.
    ; Conduct audits of existing tagging and CDP implementations, including Tealium AuditStream where applicable.
    ; Identify gaps in data collection, tagging, governance, implementation quality, and customer identity.
    ; Design and implement data layers, events, rules, extensions, pixels, and tracking specifications.
    ; Implement and troubleshoot analytics, advertising, CRM, and marketing tags.
    ; Support CDP implementations involving customer profiles, identity resolution, audience creation, segmentation, and activation.
    ; Work with Adobe Experience Platform, Salesforce Data Cloud, Tealium, Segment, or similar platforms.
    ; Integrate marketing and customer data with cloud platforms such as Databricks, Snowflake, BigQuery, and Azure.
    ; Perform implementation QA using browser developer tools, network monitoring, and debugging tools.
    ; Support migration between tag management, analytics, and customer data platforms.
    ; Develop tagging standards, governance frameworks, data dictionaries, implementation documentation, and technical specifications.
    ; Conduct client workshops and present technical recommendations.
    ; Work closely with data engineering, analytics, marketing, and technology teams.
    ; Lead implementation workstreams and mentor junior consultants.
    ; Use modern AI-assisted development and productivity tools such as ChatGPT, Claude, GitHub Copilot, Cursor, or similar tools to accelerate implementation, troubleshooting, documentation, and QA.
    ; Identify practical opportunities to apply AI and automation to tagging, data quality, CDP, analytics, and MarTech processes.
    Technology Exposure:
    Tag Management: Adobe Launch / Adobe Experience Platform Tags; Tealium iQ; Tealium EventStream; Tealium AuditStream; Google Tag Manager.
    Analytics: Adobe Analytics; Customer Journey Analytics; Google Analytics 4; Mixpanel / Amplitude.
    CDP Customer Data: Adobe Experience Platform / Real-Time CDP; Salesforce Data Cloud; Tealium AudienceStream; Segment; other enterprise CDP platforms.
    Marketing Technology: Salesforce Marketing Cloud; Adobe Journey Optimizer; Adobe Target; HubSpot; Marketo; Braze; advertising and social media platforms.
    Cloud Data: Databricks; Snowflake; BigQuery; Azure; AWS; GCP.
    BI Visualization: Tableau; Power BI; Looker / Looker Studio.
    Technical: JavaScript; HTML / CSS; JSON; REST APIs; Webhooks; data layers; browser developer tools; network debugging; SQL; server-side tagging concepts.


    Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

    Sourced from naukri

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    Section · 02

    Skills

    AutomationAuditingclaudecloud platformsapisadobe experience platformadobe launchamazon web servicesauditsanalytics platformsbigqueryAnalyticsCloud DataAdobe Journey OptimizerTargetcloudadvertisingMicrosoft AzureArtificial Intelligence

    Section · Company

    About Decision Foundry

    Decision Foundry

    Decision Foundry

    IT Services & Consulting

    90

    employees

    New York

    US

    ₹13.8L PA avg

    Avg at Decision Foundry

    About

    A global consultancy specializing in Salesforce Marketing Cloud implementation and advanced analytics solutions to enhance marketing effectiveness.

    Industries

    IT Services & Consulting

    Employee ratings

    10 reviews

    4.1/ 5

    Culture

    3.7

    Career growth

    2.9

    Work-life

    3.9

    Employees rate it well for

    Work-Life Balance44Company Culture43

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