Senior Business Analyst

The purpose of this role is to assist with the planning, reviewing, and optimisation of paid search campaigns while supporting the team in reporting and managing client accounts.

Key responsibilities:

• Focuses on day-to-day execution
• Proactively reviews and manages client data to ensure optimal performance on all campaigns
• Tracks and reports on campaign results, gathers data analysis, and participates in weekly calls
• Generates campaign reports and is responsible for pacing, QA, and trafficking
• Provides initial insights on campaign trends to executives and planners