Senior Business Analyst

What You Will Work On

Revenue & Funnel Analysis

● Track revenue performance across segments, geographies, and channels.

● Analyze end-to-end GTM funnel (from leads to closure) - identify leaks, track conversion rates, and recommend interventions.

● Drive insights by segment (e.g., product, customer size, region) to inform targeting, GTM motion design, and sales playbooks.

● Benchmark sales team performance - quota attainment, ramp-up, productivity metrics.

Dashboarding & Reporting

● Build and maintain dashboards in QuickSight for GTM metrics and performance reviews.

● Own metric hygiene and alignment across sales, demand gen, and ops teams.

Incentive Automation

● Support design and execution of incentive plans - automate incentive dashboards and payout logic to ensure accurate, timely payouts.

● Monitor the link between incentives and performance, and provide data-driven suggestions to improve incentive effectiveness.

Governance Enablement

● Drive readiness for MBRs, QBRs, forecast reviews — ensure timely reports with insights and action points.

What You Bring

● 2–4 years of experience in GTM / Sales / Revenue Analytics — preferably in a B2B SaaS or tech environment.

● Strong command over SQL and Excel; hands-on with QuickSight, Looker Studio, Tableau, or similar tools.

● Strong understanding of GTM metrics: revenue, pipeline coverage, funnel conversions, sales productivity.

● Experience with incentive modeling or payout automation is a plus.

● Analytical thinking, business intuition, and strong attention to detail.

● Excellent communication skills - able to translate data into actionable insights for GTM leaders.